Apple airs new iPhone commercial named “Photos Every Day”

Sections: Ads & Media, Advertisements, iPhone, iPhone OS, SDK and hacks, iPhone/iPod touch/iPad

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Apple’s new television commercial, dubbed “Photos Every Day,” focuses on the iPhone 5’s camera features and how people use the powerful 8MP camera to capture special moments at a variety of times and places, and under a variety of weather conditions.

The iPhone commercial finishes with the quote, “Every day, more photos are taken with the iPhone than any other camera.” It continues Apple’s current trend of promoting the iPhone 5’s features and the parade of apps available in the App Store.

Apple just posted an HD video at their website and YouTube channel, where you can also see numerous other Apple TV ads.

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  • kim

    does anyone know what the musical piece is that’s playing? was it composed for this ad or is it in existence on its own somewhere. there’s something about it that just reaches down into my soul. i have to own it!

    • SarahTonin

      ECHO ECHO … who does this piece?

  • Kirk Hiner

    Found this:

  • SarahTonin

    Thanks Kirk. I found also that it was a piece written specifically for this Apple commercial and I haven’t found anything other than the commercial itself .. as you point to. The music reminded me slightly of another performer and composer that I have heard and my mind eventually drew me to Yanni. I pulled out the “Yanni at the Acropolis” CD and found a very interesting kinship between the composers. Yanni is a haunting pianist and loves simple melodies, just like this commercial. Thanks!