Instagram has rolled out version 4.0 of its iOS app, bringing in a feature that has been rumoured the past couple of days: Instagram video. The now Facebook-owned social photo-sharing site is obviously going head-on with the Twitter-owned video site: Vine. Instagram is offering 15 seconds of video compared to Vine’s 6 seconds, and, of course, one of the features that made Instagram for photos famous: filters.
So, once you get the updated Instagram app, you will now see a movie camera icon. Tap on it to enter the video mode and capture 15 seconds of video via the Instagram camera. Similar to Vine, when capturing video you can pause and continue after a while. According to Instagram, they’ve added image stabilisation in the camera for a more beautiful video even when you’re moving as you record.
As for the filters, there are 13 currently available. These filters were not directly lifted from the photo filters, but made specifically for video.
Finally, when posting video, Instagram video will also let you pick a still from the video you’ve just recorded and use it as a cover frame. This way, the video you’re sharing will appear nicer when they are not playing. The cover frame is also what will appear on your Instagram timeline viewable by you friends.
There you go; Instagram video. The updated Instagram iOS app is available now as a free download from the App Store. It’s optimized for the iPhone 5 and is compatible with iPod Touch and iPad running iOS 5.0 or later.