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iPhone 3.0 event live blog

Sections: Apple News, Conferences, Features, iPhone, iPhone OS, SDK and hacks, iPhone/iPod touch/iPad, iPod, iPod touch, Live-Blog, Originals

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iPhone 3.0

With apologies for being late (real life sometimes gets in the way), here we go, with details of Apple’s iPhone 3.0 announcement.

6:50 pm Kirk Hiner said:

Thanks for joining us, and be sure to come back throughout the evening for more details on the iPhone 3.0 features and announcements.

6:50 pm Bill Stiteler said:

And that’s all she wrote.

6:50 pm Kirk Hiner said:

And that does it. All great press conferences end with the love for the little tykes.

6:49 pm Bill Stiteler said:

Ah, the seven year olds and their two-year AT&T contracts.

6:49 pm Kirk Hiner said:

Apple cares about the children!

6:49 pm Bill Stiteler said:

How many children own iPhones?

6:48 pm Bill Stiteler said:

Ah, there we go… “content that’s available to children.”

6:48 pm Bill Stiteler said:

To become an iPhone developers costs a minimum of , bTW.

6:48 pm Kirk Hiner said:

Until people stop asking the questions they’ve been asking for over a year now.

6:47 pm Bill Stiteler said:

How long is this going to drag on?

6:46 pm Bill Stiteler said:

No promises on clarifying the approval process for Apps. They want to maintain the customer’s idea of quality.

6:46 pm Kirk Hiner said:

They’re blaming the first-gen iPhone’s lack of MMS on “a physical issue.”

6:42 pm Kirk Hiner said:

Well, they’ve made mistakes with Push promises before.

6:41 pm Bill Stiteler said:

No promises on Push uptime. Cheeky.

6:41 pm Bill Stiteler said:

Thethering is being built into 3.0, but the carrier also needs to support it.

6:40 pm Bill Stiteler said:

Nothing on netbooks… what, did you think they forgot?

6:40 pm Kirk Hiner said:

Nothing on Netbooks today, and nothing about hardware today. Kind of obvious at this point, really.

6:40 pm Bill Stiteler said:

Peer to Peer is *not* P2P.

6:39 pm Kirk Hiner said:

You can’t share your iTunes music with other iPhones across Bluetooth, and that’s fine. Because everyone else’s taste in music sucks.

6:39 pm Bill Stiteler said:

They’re working on tethering… they say.

6:37 pm Bill Stiteler said:

Peer to peer works via Bluetooth and IP connection using Bonjour

6:35 pm Kirk Hiner said:

These questions are all so obvious. They’ve had these answers rehearsed for months.

6:35 pm Bill Stiteler said:

No announcement on flash.

6:34 pm Bill Stiteler said:

Apparently cut/paste ran into security issues. Say what now?

6:30 pm Bill Stiteler said:

Man, that is the sucks.

6:30 pm Bill Stiteler said:

What?

6:30 pm Bill Stiteler said:

Time for a short Q&A that I’m sure will involve Steve’s health.

6:30 pm Kirk Hiner said:

Q&A time.

6:30 pm Kirk Hiner said:

.95 update for iPod touch users.

6:29 pm Bill Stiteler said:

teh iPhone developer website is down, if you were curious.

6:29 pm Kirk Hiner said:

Looks like I’m upgrading…hopefully they roll out a new iPhone at the same time.

6:28 pm Bill Stiteler said:

Nor will stereo bluetooth.

6:28 pm Kirk Hiner said:

Not all features will be available on the 2G.

6:28 pm Bill Stiteler said:

MMS won’t work on first gen iPhone.

6:28 pm Kirk Hiner said:

Ship to consumers this summer. Free for 3G owners.

6:26 pm Bill Stiteler said:

You can join the developer program and get the beta today.

6:26 pm Kirk Hiner said:

Developer forums will be up, too.

6:26 pm Bill Stiteler said:

What a tease!

6:26 pm Kirk Hiner said:

Developer beta is available today.

6:26 pm Bill Stiteler said:

Developer beta today.

6:25 pm Bill Stiteler said:

Think we’ll have to pay for the 3.0 update?

6:25 pm Kirk Hiner said:

Still no Flash, it seems.

6:24 pm Bill Stiteler said:

Do we get One More Thing?

6:24 pm Kirk Hiner said:

iTunes account creation. I wonder if that means better communication with your account when downloading apps/songs through the phone.

6:24 pm Bill Stiteler said:

Feature overload!

6:23 pm Kirk Hiner said:

Notes sync, and still no ToDo. Sigh.

6:23 pm Bill Stiteler said:

WiFi auto login… don’t we have that already?

6:22 pm Bill Stiteler said:

Stereo Bluetooth.

6:22 pm Kirk Hiner said:

It’s okay, Bill. It’s true what we say about them, too.

6:22 pm Bill Stiteler said:

They’re not saying, so I’m guessing, “no.”

6:21 pm Bill Stiteler said:

My god, it’s true what the PC people say about us, isn’t it?

6:21 pm Kirk Hiner said:

But will it work third-party apps?

6:21 pm Bill Stiteler said:

Wow, search, MMS, and cut and paste! Way to be cutting edge, Apple!

6:21 pm Kirk Hiner said:

Launch your apps directly from the Search.

6:20 pm Bill Stiteler said:

Crazy. Like that secret room in Atari Adventure!

6:20 pm Kirk Hiner said:

There you go, they’re calling it Spotlight.

6:20 pm Bill Stiteler said:

and it is Spotlight. It’s located to the left of the home screen.

6:19 pm Kirk Hiner said:

I was just about to say that. One search crosses pretty much everything.

6:19 pm Bill Stiteler said:

Looks like spotlight for iPhone

6:19 pm Bill Stiteler said:

It will also search the server if the mail you’re looking for isn’t stored locally.

6:18 pm Bill Stiteler said:

Search is expanding to other apps like Mail.

6:18 pm Kirk Hiner said:

CalDav, fine, but will it allow us to import our ToDos from iCal?

6:17 pm Bill Stiteler said:

You can now get stock updates and headlines. Is that a feature?

6:17 pm Bill Stiteler said:

And .ics format for calendar subscriptions.

6:17 pm Kirk Hiner said:

Voice memos.

6:17 pm Bill Stiteler said:

New types of calendar support. CalDav. is one

6:16 pm Bill Stiteler said:

Can also send location via Google Maps in MMS.

6:16 pm Bill Stiteler said:

3.0 still not availble, if you’re hitting the “check version” repeatedly.

6:15 pm Kirk Hiner said:

No video, though.

6:15 pm Jake Gaecke said:

OK guys, I’m out, have fun.

6:14 pm Bill Stiteler said:

Send photos, audio, or vcards.

6:14 pm Kirk Hiner said:

But what will AT&T charge us for it?

6:14 pm Jake Gaecke said:

There it is, MMS

6:14 pm Bill Stiteler said:

And there we are. MMS

6:13 pm Bill Stiteler said:

“Messages” is now an application. I think you’re right, Jake, we’re getting MMS.

6:13 pm Jake Gaecke said:

New Mac Minis, iMacs, Keyboard, Airport Extreme, Time Capsule, iPod Shuffle = no press event. Copy and Paste = press event. Apple has their priorities set just fine.

6:13 pm Kirk Hiner said:

Landscape in all key applications. I wonder what Apple considers “key.”

6:12 pm Bill Stiteler said:

Landscape mode in mail. About. Damn. Time.

6:12 pm Kirk Hiner said:

Kind of sad, though, really, that we get a press event for copy/paste.

6:12 pm Jake Gaecke said:

and all other apps

6:12 pm Jake Gaecke said:

Landscape mail

6:12 pm Bill Stiteler said:

I’ve said it before: Only Apple could make cut/paste into a “feature.”

6:12 pm Kirk Hiner said:

Cut and paste works across multiple apps, by the way. Did we cover that?

6:11 pm Jake Gaecke said:

The Palm Pre Apple Announcement, that’s what they meant to call it…

6:11 pm Kirk Hiner said:

Send multiple photos via Mail.

6:11 pm Bill Stiteler said:

Send multiple photos in iPhone 3.0 via email

6:10 pm Kirk Hiner said:

Again, Palm built an entire phone around all of the features the iPhone doesn’t have. And lookee here.

6:10 pm Jake Gaecke said:

MMS!

6:09 pm Jake Gaecke said:

It copies HTML as well, but how about images, etc.?

6:09 pm Kirk Hiner said:

Yep, copy and paste web content.

6:08 pm Bill Stiteler said:

shake to undo

6:08 pm Jake Gaecke said:

Fancy new magnifying glass. It’s wider and less circular. Huge improvement over the old magnifying glass, much more functional.

6:08 pm Bill Stiteler said:

Looks like it works in Safari.

6:08 pm Kirk Hiner said:

I’m guessing it’ll depend upon the software.

6:07 pm Bill Stiteler said:

Kevin Rose was right, it works like manipulating the cursor and getting the magnifying glass.

6:07 pm Jake Gaecke said:

Does this only work in editable text boxes? What happens on a web page? Does it zoom to fit, or just start crying?

6:07 pm Bill Stiteler said:

This is going to take some practice.

6:06 pm Bill Stiteler said:

Double tap to bring up a cut/copy dialogue

6:06 pm Kirk Hiner said:

Double tap, double tap, done.

6:05 pm Kirk Hiner said:

100 other new features, too.

6:05 pm Kirk Hiner said:

It’s here! Everyone can quit whining about it now.

6:04 pm Bill Stiteler said:

Cut, Copy and Paste!

6:04 pm Jake Gaecke said:

Copy and Paste!

6:04 pm Kirk Hiner said:

If I could throw my bra onstage, I would.

6:04 pm Bill Stiteler said:

Applause. Hurrah for Smule.

6:03 pm Jake Gaecke said:

Hey, I’m not mocking, I dig the Smule stuff

6:03 pm Kirk Hiner said:

How long until an iPhone instrument only song hits the Top 40, I wonder?

6:03 pm Bill Stiteler said:

Do not mock the Smule.

6:02 pm Bill Stiteler said:

You slide the trombone on the right…

6:02 pm Kirk Hiner said:

Behave, Jake.

6:02 pm Bill Stiteler said:

Another instrument where you blow into the app.

6:01 pm Jake Gaecke said:

I’m so glad that Dr. Wang didn’t introduce any sort of flute…

6:01 pm Bill Stiteler said:

Mutiplayer music. God I love these guys.

6:01 pm Kirk Hiner said:

Isn’t that from Zelda, too?

6:01 pm Bill Stiteler said:

Leaf Trombone is their new app.

6:00 pm Jake Gaecke said:

Excuse me, Dr. Wang is an assistant professor at Standford, and apparently Wang is very intense.

6:00 pm Kirk Hiner said:

Funny and talented. Women love him! Men want to be him!

5:59 pm Bill Stiteler said:

Love this guy.

5:59 pm Bill Stiteler said:

Wang is here!

5:59 pm Jake Gaecke said:

Dr. Wang?

5:59 pm Kirk Hiner said:

Ocarina Wars carry over to iPhone 3.0!

5:59 pm Bill Stiteler said:

SMULE!

5:59 pm Jake Gaecke said:

LiveFire comes complete with smooth (for a cell phone) graphics… super

5:59 pm Bill Stiteler said:

Mm. so the battle no longer goes to the skilled, but to the rich.

5:59 pm Kirk Hiner said:

Smule!

5:58 pm Kirk Hiner said:

They’d make more money if they sold health kits. In fact, so would the U.S. Army.

5:58 pm Bill Stiteler said:

In MY day, weapons were just *there,* hovering above the ground.

5:57 pm Jake Gaecke said:

I saw that first picture for the FPS game and thought one thing… Portal

5:57 pm Kirk Hiner said:

Again, buy new weapons for real money.

5:57 pm Kirk Hiner said:

Control by touching the left side of the screen.

5:56 pm Bill Stiteler said:

Livefire is a global FPS… muliplayer

5:56 pm Kirk Hiner said:

Are 7-year-olds using iPhones? If not, who’s playing this Touch Pet game?

5:55 pm Bill Stiteler said:

You can buy your virtual dog a virtual shirt with real money. Welcome to the end of Western Civilization.

5:55 pm Jake Gaecke said:

So you can use push notifications to invite others to play a multiplayer game online, I like it

5:55 pm Kirk Hiner said:

I’m guessing LiveFire is just a precursor of things to come.

5:55 pm Jake Gaecke said:

LiveFire… Sounds ok

5:54 pm Bill Stiteler said:

Presumably to a virtual dog park.

5:54 pm Kirk Hiner said:

Looks like people are already putting that API to use.

5:54 pm Bill Stiteler said:

You can take your dog for a date with someone else.

5:53 pm Kirk Hiner said:

Multiplayer first person shooter on the iPhone?

5:53 pm Bill Stiteler said:

Two demos: a virtual pet and an FPS for iPhone

5:53 pm Jake Gaecke said:

Yes, not sure how you pronounce :) though

5:53 pm Bill Stiteler said:

Is the :) actually part of the company name?

5:52 pm Bill Stiteler said:

Games demos from ngmoco

5:51 pm Bill Stiteler said:

More like something they’d save for WWDC.

5:51 pm Kirk Hiner said:

Well, it is an SDK announcement, after all.

5:51 pm Bill Stiteler said:

This event seems REALLY developer-focused.

5:50 pm Bill Stiteler said:

And presumably Twitter, as well.

5:50 pm Bill Stiteler said:

The app can also send emails to parents, etc with the glucose reports.

5:50 pm Jake Gaecke said:

All of this integration with specialized hardware through the dock connector and bluetooth is going to result in a lot of extra apps on your iPhone… app organization solution(s) please?

5:48 pm Bill Stiteler said:

Users can track what they’re eating and the app will make insulin recommendations.

5:48 pm Jake Gaecke said:

I’m seeing a lot of bluetooth related stuff, will this finally support stereo BT, keyboards and the like?

5:48 pm Bill Stiteler said:

Do not take iPhone internally.

5:47 pm Bill Stiteler said:

Use your electronic blood tester to communicate via bluetooth/dock with your iphone

5:47 pm Kirk Hiner said:

And has an Apple announcement ever before featured blood?

5:46 pm Bill Stiteler said:

Diabetes testing with your iPhone… does it send the data to your doctor?

5:46 pm Kirk Hiner said:

Does the Pre “simplify diabetes management?”

5:45 pm Bill Stiteler said:

LifeScan, a medical company is up next.

5:44 pm Jake Gaecke said:

So do text alerts work for all apps? Will I finally be able to see my new emails without unlocking my iPhone!?

5:44 pm Bill Stiteler said:

Video no longer “one size fits all” since 3.0 can detect your bandwidth

5:43 pm Bill Stiteler said:

Text alerts for your sports-related emergencies and streaming video that scales to bandwidth.

5:43 pm Kirk Hiner said:

Text alerts? I’d rather just get a better web experience from ESPN.

5:42 pm Jake Gaecke said:

Yeah, probably streaming video, but the only kind of streaming video I care about it the Qik kind

5:42 pm Bill Stiteler said:

Sports, sports, sports.

5:42 pm Jake Gaecke said:

Hey guys

5:42 pm Kirk Hiner said:

iPhone was #1 for customer satisfaction amongst business smartphone owners.

5:41 pm Bill Stiteler said:

I’m guessing this will be about streaming video.

5:40 pm Bill Stiteler said:

ESPN now. Just tell us if we get cut/paste.

5:40 pm Kirk Hiner said:

Well, good.

5:39 pm Bill Stiteler said:

Oracle can help you incetivize your core competencies while leveraging your monetization.

5:39 pm Bill Stiteler said:

Would you trust your database to a guy named “Hody?”

5:38 pm Bill Stiteler said:

No, wait, it’s some guy named “Hody.”

5:38 pm Bill Stiteler said:

I think Larry’s going to demo how you can sue Microsoft with the iPhone

5:37 pm Bill Stiteler said:

Oracle? Ellison in da house!

5:37 pm Bill Stiteler said:

Oh lord, your Sims can buy things, and you pay real money for it.

5:36 pm Bill Stiteler said:

The game can access your iTunes library, so the sims can listen to the music on their radio from your iPod.

5:36 pm Bill Stiteler said:

Everyone’s oohing over teh graphics

5:35 pm Kirk Hiner said:

Spoke too soon.

5:35 pm Kirk Hiner said:

it better not be more Sims junk.

5:34 pm Bill Stiteler said:

Ea is going to demo The Sims

5:34 pm Kirk Hiner said:

EA!

5:34 pm Bill Stiteler said:

EA games is up next

5:33 pm Kirk Hiner said:

They waited for Push, which they felt was necessary.

5:33 pm Bill Stiteler said:

You can also get alerts from social networking sites when your friends do something relevant to your interests.

5:32 pm Bill Stiteler said:

Meembo consolidates different IM networks

5:31 pm Bill Stiteler said:

Demoing meebo, an IM app.

5:31 pm Bill Stiteler said:

Demoing apps created “in two weeks” using 3.0

5:30 pm Kirk Hiner said:

For in game voice chat? That could be really, really cool.

5:30 pm Bill Stiteler said:

Streaming audio/video APIs

5:30 pm Kirk Hiner said:

Text selection. Hmmmm.

5:29 pm Bill Stiteler said:

That’s… pretty impressive.

5:29 pm Bill Stiteler said:

In-game voice API coming.

5:29 pm Kirk Hiner said:

Badges? We don’t need no…never mind.

5:28 pm Bill Stiteler said:

Three kinds of push alerts: audio, text, and badges.

5:27 pm Bill Stiteler said:

Push in an “open” application uses less power, they say.

5:26 pm Kirk Hiner said:

Background processing isn’t all that necessary anyway.

5:26 pm Bill Stiteler said:

No background processing, because it runs down the power.

5:25 pm Bill Stiteler said:

They’re blaming it on the App Store’s popularity, and how no one understands how hard it is to be beautiful.

5:25 pm Kirk Hiner said:

Hopefully, the Push Notification sounds better than turn by turn.

5:25 pm Bill Stiteler said:

Push notifications are ready to go.

5:24 pm Bill Stiteler said:

PUSH!

5:24 pm Bill Stiteler said:

You have to make your own maps but can use Apple’s map software. Uh…

5:23 pm Bill Stiteler said:

You can’t use Google Maps. Wait, what?

5:23 pm Kirk Hiner said:

Take that, Pre!

5:23 pm Bill Stiteler said:

> You are outside a white house. N, N, N.

5:23 pm Bill Stiteler said:

also included, Turn by Turn directions

5:22 pm Bill Stiteler said:

Ah, Maps now has an API so they can be embedded in another app.

5:21 pm Bill Stiteler said:

Next up: Maps. Street view for iPod touch?

5:21 pm Bill Stiteler said:

I’d love to be able to set my blood pressure via my iPod touch.

5:21 pm Kirk Hiner said:

Now, Maps.

5:20 pm Bill Stiteler said:

Can be used over bluetooth and via dock connection

5:20 pm Bill Stiteler said:

Controlling equalizers, FM tuners… and blood pressure?

5:19 pm Kirk Hiner said:

For example, use an iPhone EQ to adjust the EQ of your speakers.

5:19 pm Kirk Hiner said:

Third party hardware will communicate directly with the iPhone.

5:19 pm Bill Stiteler said:

New APIs to let the iPod control the accessories

5:18 pm Bill Stiteler said:

Sounds like the Nintendo DS without the friend code. Why won’t Apple think of the children?

5:18 pm Kirk Hiner said:

Expect a lot of app updates to work with this.

5:18 pm Bill Stiteler said:

Uses Bonjour

5:18 pm Kirk Hiner said:

Looks like we’ll finally get better support for multiplayer gaming.

5:17 pm Bill Stiteler said:

Uses Bluetooth (without pairing) rather than WiFi.

5:16 pm Bill Stiteler said:

I assume they mean like, in games, and not like, in Bittorrent.

5:16 pm Bill Stiteler said:

Next up, Peer to Peer connectivity.

5:15 pm Bill Stiteler said:

70% of revenue goes to the developer.

5:14 pm Bill Stiteler said:

Buy a city guide one city at a time.

5:14 pm Bill Stiteler said:

Wonder how Amazon’s Kindle will react to that. Do people do much reading on the iPhone?

5:14 pm Bill Stiteler said:

Apparently they do, or they can now.

5:13 pm Bill Stiteler said:

eBooks, add on levels, and “subscriptions” for magazines. They sell magazines?

5:12 pm Bill Stiteler said:

New selling models in the App store

5:11 pm Bill Stiteler said:

Only things that Apple doesn’t give them are some restricted phone bits.

5:11 pm Bill Stiteler said:

1,000 new APIs in 3.0

5:11 pm Kirk Hiner said:

App store enhancements.

5:10 pm Kirk Hiner said:

We kind of guessed, seeing that there’s an event and all.

5:10 pm Bill Stiteler said:

But before we get to the major advance that IS cut/paste, let’s give it up for the developers!

5:10 pm Bill Stiteler said:

3.0 is a… guest what? Major upgrade.

5:09 pm Bill Stiteler said:

800 million downloads.

5:09 pm Kirk Hiner said:

98% approved within 7 days or less, so I’m guessing those 2% are the only ones who blog about it.

5:09 pm Bill Stiteler said:

“Too much arty, not enough farty.”

5:09 pm Bill Stiteler said:

25,000 apps in the app store. ONly about 4% are rejected

5:09 pm Kirk Hiner said:

Hi all. Just got in. 25,000 apps in the app store, but we knew that.

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3 Comments

  1. I am new to this blog. Would you please let me know what is this release about?

    Is it a new iphone release or just the version 3.0 which we can upgrade from 2.2.1 ?

    If so, what are the MAJOR attractions on this?

    when is it expected to get released?

    Gopi
  2. This event was to announce the iPhone 3.0 software beta for developers. It's estimated for a June release right now, and will a free upgrade for iPhone owners. $9.95 for iPod touch owners. Not a new phone, in other words, just new software.

    Major attractions are detailed here:

    http://www.appletell.com/apple/comment/iphone-os-3.0-everything-you-need-to-know/

    Kirk Hiner
  3. Thank you so much for the info Kirk Hiner

    Gopi

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