Well, we’re finally here. After months of the traditional speculation and rumor mongering, Apple’s 2010 Worldwide Developers Conference is finally upon us. The lead up to this one has been a bit more eventful than most, what with all of these iPhone HD images coming out of Vietnam and that entire Gizmodo iPhone brouhaha.
Be sure to check out our full coverage of the WWDC 2010 Keynote announcements.
And that’ll do it. Thanks for following along with us. Check back for additional coverage and photos as we lead up to the launch date!
Now they’re congratulating each other.
Still gushing.
Now, Apple is just gushing about their products. They tend to do that, don’t you know.
iPod touch users will finally get the upgrade for free.
iOS 4.0 available June 21st.
iOS 4 is free for all compatible devices. Sorry first gen iPod touches and pre 3G iPhones.
Preorders start on June 15th, a Tuesday. Odd day choices if you ask me.
Better than a Saturday. Preorders start June 15th.
June 24th. What? A Thursday?
ATT is making a “generous” upgrade offer. If you can upgrade anytime in 2010, then you can upgrade to the iPhone 4 at these prices. Does that mean all iPhone 3GS users are SOL again?
8GB 3GS for .
Oops.
16GB = 0. 32GB = 0.
16GB = 0. 32GB = 0.
“Pricing: there’s two colors. White and black. Pricing — 9 for 16GB, 9 for 32GB.”
Oh, well that’s cool, perhaps it will support iChat then.
Yes, but you can’t video call a landline.
FaceTime (as it’s named) will be an open industry standard.
I’m assuming because more people have phone numbers than iChat accounts.
Camera switching, check.
Switches between front and back, portrait and landscape.
If it has to be WiFi only, why not make iChat for iPhone?
Cellular providers later.
Can it switch between the front and rear cameras? That’d be useful.
Video calling needs wifi? Why? Can’t AT&T’s restricted network handle anything?
Also, iPhone 4 to iPhone 4 only, obviously.
Well, without jailbreaking there’s no easy way to steal applications. That’s usually a big plus for the Windows crowd.
It does require WiFi, however.
Still…what does that leave the iPhone naysayers other than the ability to view porn?
And here, I was hoping for that Apple TV update.
nope, Video calling. Still awesome though
One more thing. Haven’t done that in a while. Can I buy an iPhone today?
They turn on iAds for all iOS 4 devices on July 1st, meaning we’ll probably have new iPhones or at least the new operating system by July.
iAds will need to be super interesting to keep anyone’s attention. I have to hand it to Nissan. All they had to say was electric car, and I was hooked. Now I want a LEAF and I barely even have any idea what it is.
Of course, iAds make the iPhone no different from your typical Lady Ga Ga video, so…
Ok, super. When can I buy an iPhone 4?
I think we all hate ads, but at least it will help more developers make free or lower cost games. As long as they include a buy out of ads option, I’m fine with it.
“Why are we doing iAds? To help our developers earn money.” In other words, this is your fault, you cheapskates who refuse to actually pay money for the products you use.
And here come the iAds. Forgive me if I don’t care at all about this.
Glad to see Apple supports at least one Adobe technology.
I’m loving the PDF functionality.
Still don’t like the iPhone as an eReader. Too small.
iBooks is coming to iPhone. Obvious. When will it come to Mac?
iBooks is coming to the iPhone with iPhone 4.
When will then be now?
Out “soon.”
iOS 4 is at gold master candidate today.
They’re adding Bing? Why? I tried to use Bing one time, 5 minutes later I gave up and found what I was looking for with Google. Bing is definitely the Stormtrooper of the search engines. It wouldn’t be able to find the droids they were looking for…
The Bing rumor was true. You can select your search engine from Google, Yahoo and Bing.
I would’ve liked to see more of iOS4, but we’ll see what’s ahead yet.
Boom, he said it.
OK, so we’re not using the wifi. Item 6 isn’t much of a suprise. It’s iPhone OS 4. They’ve renamed it to the most obvious thing they could have, iOS 4.0. It just makes sense considering it’s more than iPhones, and has been for some time. iOS 4.0 has all that great multitasking and folder business that we saw earlier this year.
Uh oh, Steve wants to kill the blogging.
All that, for .99. If they approve it anyhow. Something like 7 days turnaround I heard before…
iMovie for iPhone will be a paid app, but only .99.
And it will output at full quality
Quality is stunning. My old GL2 doesn’t look this good. Looks like I’ve found a way to finance the iPhone 4 purchase.
That travel theme looks pretty sweet. It does the fake Polaroid thing, which is always a plus.
Edit video, add transitions, title, themes…
Wow, iMovie for iPhone is ridiculous.
Make that Aperture for iPhone.
ok, if they can make iMovie for iPhone, then they need to get on iPhoto for iPhone. I want to be able to edit my pictures on the go!
iMovie for iPhone, WHAT!?
The LED light can be used during video taking, as can tap to focus. Nice features.
Well that just made my Nikon D90 somewhat pointless. 720p at 30fps.
720P at 30FPS, sweet
HD video recording? Yes!
5MP up from 3, and the pixels haven’t changed size. That means the chip is bigger. Nice.
5 megapixel, and a backside illuminated sensor, along with the previously mentioned LED flash.
Backside illuminated sensor, very nice. It should make those crappy dark images some people like to take a little less crappy.
Again, one less thing for the tech media to whine about.
The’ve added a removable lens system! JK.
Number five is a whole new camera system.
It’s hard to believe we’re only half way through this thing.
They built Jenga.
Steve just mentioned the network being crappy again. Someone is getting fired.
I wonder if “tilt”-based games will actually work now.
Provides 6 axis motion sensing.
It’s hard to understand how Apple fits so much stuff into such a small device.
#4 is a gyroscope?
New piece of hardware, a gyroscope. That means more tilty games.
Improved battery life. 7 hours of talk time. 300 hours standby.
And somehow, they increased battery life.
Wow, if the iPhone were a person, it would be wearing skinny jeans. How do they get all of that stuff in there?
I can just see it now. iPhone apps, 78%HD apps, and HD apps. Developers gone wild!
Seventy eight percent of the pixels on and iPad? On a screen one third the size? Yes, please!
Uh oh, developers need to do “a little bit of work” to really optimize for the new display. Free upgrades or paid?
I wonder how long it will take to get a display of this density into an iPad. Next year please?
The iPhone 4 display looks noticeably darker. Better black levels? I think so.
800:1 to contrast ratio…on a phone.
Photo difference is impressive between the two, but again, I’d want to see this on an actual phone display before making a judgment.
How many people do you have to fire around here to get some internet?
Network problems. What did you expect at a geek conference?
Uh oh…iPhone 4 troubles!
Don’t tell the media pundits that. They’ve spent the last couple weeks explaining why Android is the better option.
Phone manufacturers worldwide are probably crying right now. Apple just upped the bar even further.
Ok, I just turned on my iPhone and it looks blurry to me now. Darn you Apple!
Showing a bunch of comparison images, but I imagine that doesn’t mean a thing on a big screen. We’ll see them when get them on the iPhone.
Kirk, at a certain distance, yes.
Oh, I get it. The pixel density exceeds the abilities of the human eye, at a certain distance.
Is he saying the iPhone has better resolution than the human eye can even see?
I though the same thing, Jake.
I have to admit, when I heard retina display, I thought this was some kind of retinal identification system. Now I’m a little disappointed, but I like the new screen ![]()
Looks like the rumors were right: new iPhone display
So smooth.
Retina display? Teach me, Steve. Teach me.
Four times the amount of pixels. Who feels dense now?
All that was only one of the eight he’s going to talk about? Wow again.
Stainless steel. Glass on front and back.
And the antennae are the metal sides. Amazing.
The structure band around the phone also serves as the antenna. Wow.
Ooooo, there are two mics on this guy
So when can we preorder this newfangled iPhone 4? Count me in!
Second mic offers noise cancellation. Cool.
LED flash, front facing camera, oh Steve, you shouldn’t have
less than a centimeter thick at 9.4 mm
24% thinner than iPhone 3GS, thinnest smart phone available
Looks nice. But…comfortable to hold? We’ll see.
“looks like a beautiful old Leica camera”
Hhmm, looks familiar…
iPhone 4!
Wow, quite a few stabs at Android in there. iPhone has triple the market share.
Now Steve would like to talk about the iPhone. Yes Steve, go on…
Here we go, time for the iPhone.
Developers have made billion on iPhone apps.
Air guitar? How so?
It’s available today for .99.
Ah, but they included Queen in the announcement, so they’ve won my loyalty. Moreso if the song is “The Fairy Feller’s Master Stroke.”
The only thing that will draw me to Guitar Hero on iPhone over Rock Band or anything else really is a physical controller. A good one.
Guitar Hero? Oh brother. I’m a Rock Band kind of guy.
You can now farm anywhere. At home, on the go, at school, at work, in the middle of a meeting, in the middle of a live blog. Excuse me, I just have to get to something real quick…
On the other hand, my wife will finally quit hitting me each night with the iPad because she can’t play Farmville on it.
And it syncs with your Facebook farm.
Farmville for the iPhone? Today is a sad, sad day. Productivity worldwide will drop P.
Farming for iPhone. Interesting that there are far more people interested in virtual farming than real farming…
Perhaps this adaptive bitrate thing will help with AT&T’s new teared, err, tiered data plans
“Netflix is taking advantage of Apple’s adaptive bitrate technology. And it allows us to seamlessly switch between networks.”
Indeed, the iPhone app lives!
Looks like…yep.
Maybe Netflix will announce the iPhone app they’ve been trying to hide in the iPad app
From eBay to Netflix.
And looks like eBay is still making money, lots of it from their app
What about the ones we don’t approve? Well why is that? What are the reasons? 1: the app doesn’t do what you said it would. 2: It uses private APIs… and if they change the app will break… and the third reason? They crash
#1 reason for rejection is not porn. Who knew?
Good to know they’re bringing app approval times down
95% are approved within 7 days.
15,000 apps (new and updates) submitted each week.
Next up? iPhone App Store.
Looks like that’s it for the iPad.
iBooks to support PDFs later this month.
iBooks got an update: Notes. You can now add Notes to appear alongside of your books. Nice addition.
Hey everyone, Jake here.
Apple has 22% of the ebook market already.
5 million iBooks sold in 65 days. Success? Check.
iBooks getting updated already. I haven’t used it much, so I’m not sure what’s wrong there.
“A friend of mine wrote this, and he sent me an email and he said I could use it. I earned more in the first day of selling Elements than I did in the past 5 years of Google ads on periodictable.com” – Is this where the iAd plug comes in?
Showing off iPad apps now. Intellivision Lives! better be in there.
8,500 native iPad apps in the store now. Small in comparison to the 200,000+ total applications available.
An iPad sold every 3 seconds. That’s a success if you ask me.
Video of international iPad launch. Typical start.
Great, now all we need is someone to propose with a digital ring on an iPad… or did that already happen?
Joke about men finding love through the iPad. Wouldn’t have helped me, I’m guessing.
iPad starts us out.
people are here from 57 countries. I didn’t know there were 57 countries.
“We apologize to folks who couldn’t be here… this is the biggest place we can get, so… anyway.” Possible poke at Gizmodo, as they weren’t invited this year.
Talk of selling out, size of event, etc.
STanding ovation for Steve.
Lights are dimming. Expect Steve any second now…
Here we go.
What a Wonderful World? Odd.
Turn off your iPhones.
Under five minutes ’til go time.
On both counts.
Agreed.
Hopefully he’ll bring back the “One more thing…” in this year’s keynote. I’ve missed it the past couple of times.
It’s good to know that Steve Jobs will be giving his keynote in a much healthier state than year’s past.
The Apple Store is still not down. Is that odd? I can’t recall how close to the event they usually stop selling products.
I wonder if John Mayer has been able to find work since Apple no longer forces him on us at their media events.
15 minutes away. Beginning the finger stretches.
Another rumor has trickled in. A fun one. Will we see the final Get a Mac ad, and will it be based on current events?
Less than an hour to go. Even with all the leaks, I’m still excited to see what surprises Apple has in store for us.
The leaks keep coming in. I’m VERY interested in this one: Apples Magic Trackpad leaked before WWDC.
And here’s a Safari 5 rumor we hadn’t written up before posting our WWDC 2010 rumor roundup.
Good morning, everyone. I trust you’re all ready for the big announcements today. Me? I’ve got to call AT&T and get on that cheaper data plan.



















Morning Kirk. Impatiently waiting UK resident Apple nut here. A pre-keynote "thanks" for keeping us up to speed
Can't wait to see an official announcement of the new iPhone.
AT&T kindly moved up when I can get a new iPhone, so I am locked and loaded, woo! Anyone else get an 8 month boost?
I can get a standard upgrade on 7/12/10.
I am Looking foreword to it.
No boost here, but I didn't need one. The good news is that this will be the first iPhone update I'll actually get to use instead of hand off to my wife due to oddities with the two-year upgrade restrictions. I'm still not sure how she, Apple and AT&T managed to confuse that issue so much that I was never able to understand why I couldn't upgrade my iPhone instead of hers.
Trackpads! Pah!!! I want an official touchscreen Macbook, with a new OS merging Snow Leopard and iPad OS! Trackpads are SO old hat lol
What is this cheap data plan? I did move my ipad up to the unlimited plan.
Here you go, George:
<a href="AT&T" rel="nofollow">http://www.appletell.com/apple/comment/new-att-iPhone-data-plans/">AT&T adjusts data plan offerings
Thanks Kirk.
I'm wondering how fast Kirk is driving… The time stamps on his posts seem to be heading into the future at an alarming rate. While I may be totally ignorant here… I do believe the event is in the Pacific timezone. I assume Kirk is attending the event at the designated location. I am about 99% sure that it is still only ~9:52 AM here in California. Meanwhile, Kirk is posting at lunchtime today, while I'm still eating breakfast. I knew Appletell was awesome, I didn't realize the editors had actually created a Flux capacitor for their own personal use. Maybe they "found" it at a bar…
Don't let our secret out, Bob. How can we time travel to learn about announcements before they happen if you're going to tip off Apple?!