Our live coverage of Apple’s “Let’s Talk iPhone” media event is now complete. Thank you for joining us. Be sure to follow us over up the October 14th iPhone 4S launch for complete coverage.
by Kirk Hiner on October 3, 2011 at 9:57 pm
Live blog entries will update every 20 seconds.
So that's a no on the iPhone 5, Siri assistant (which we knew about), iPhone 4s preorders on the 7th, available on the 14th, and Sprint picks up the iPhone.
iPhone 3GS free makes iPhone much more attractive to bargain basement shoppers who've previously favored Android.
Siri supports English in US/UK/Australian varieties (sorry Canada!), French, and German. Siri no habla espańol, desafortunadamente.
Siri adapts with use, so it learns your voice to work better. Also, assistant duties are split between the phone and Apple's data center, meaning some things may require a data connection.
Siri comes with support for English, German, and French. They'll add more languages as time goes on.
Apple may have pulled an end run around Ford and their Microsoft-powered Sync system. Now any car with an AUX input can be voice controlled just like the MyFordTouch system.
Siri always had the ability to pull information, like matching the title "my wife" to an address card in your phone. But Apple's integrated it with iMessage, Reminders, and possibly iCloud features. Seriously cool stuff.
When the phone apologizes and says "I can't do that Dave", might be time to go back to a non-smartphone...
Scott asked if he needed a raincoat, the app answered it looked rainy, and brought up the weather app.
Looks like the Assistant feature is the One More Thing. Artificial Intelligence that can interpret your questions/requests and provide information or do things for you.
if You have an appleTV, you can mirror your video via Airplay. Or do it via a cable if you don't have AppleTV.
Phil managed to get in a great dig about the Moto Droid, which has a time to first shot of 3.7 seconds. Harsh, but hilarious.
Time to first photo is 1.1 seconds, 0.5 second refresh time for subsequent shots. Not the fastest, but better than most smartphone cameras.
This is the most detail we've gotten about iPHone cameras. Despite benchmarking against point-and-shoot cameras, Apple is speaking a language of pro photographers here.
More importantly, that 8MP sensor has backside illumination, meaning sharper images and better lowlight performance.
Updated antenna apparently improves download speeds. Graphs being shown compare it directly to 4G phones.
Snarky comments abound over the demonstration of realtime rendered koi fish as a background element in Infinity Blade 2.
"It's dual core graphics, which mean the graphics can be up to 7 times faster than in the previous iPhone." Same Jobs-style comparisons over previous product specs.
iPod Nano updates: now you swipe between apps rather than seeing a grid. In a world where devices get smaller and smaller, it's nice to see something get bigger and easier to read/see.
iCloud commercial is being shown - Apple will be marketing their definition of "cloud" to the masses.
Find My Friends also appears to be using a heavily skeumorphic design, with a stitched leather interface vaguely resembling a portfolio.
"Find My Friends" app positioned more as a social connection/child locator tool than a check-in/local deals tool.
You can share your location for a limited amount of time, making it easy to give people directions if they get lost.
iCloud keeps all devices in sync by pushing documents, photos, and offering the option to redownload music on any device.
iOS 5 update will work on models as far back as the iPhone 3GS. iPhone 3 was officially EOL w/the iOS 4.3 update, so no surprise there.
Safari comes with tabbed browsing, Mail adds rich text formatting options like bold, indentation, etc. Review of WWDC announcements, mainly.
Photogs rejoice: you can now lock autofocus and auto-exposure by tapping and holding over the desired focus point.
Also announced are Reminders, which are geotagged to-do items that notify you when you're near the area where you need to do something (like pick up milk).
Cards will even send you a push notification when your card arrives. Which you can hopefully access via the new Notification center instead of a popup notice.
Cook is highlighting growth and satisfaction in products: growth vs. industry and customer satisfaction vs. the competition.
[B] Consumers love iPhones. Fortune 500 companies are deploying them (93%). Highly rated in customer satisfaction surveys.
"iPod is still a large and imporant market for Apple." 45 million iPods from July 2010 to June 2011."
Cook: "For another metric, we measure adoption. If you look at Windows 7, it took them about 20 weeks to reach 10% of their base. It took Lion 2 weeks."
Tim Cook is certainly not breaking with the traditional product launch slide templates. Keynote's black gradient background w/simple white text.
Cook has mentioned that the updates to hardware, software, and services are focused on an integrated experience. iCloud devices are on the way, apparently.
There had been speculation that another executive (possibly Senior VP of iOS Scott Forstall) would be presenting. Tim Cook officially in charge here.
[B] Tim's talking about how much he loves Apple, and how the campus is their home. Welcome to their home.
We're having some odd behavior with the live blog, as it seems everything is showing up as being posted by Kirk Hiner. That's not the case. Bill Stiteler and Aaron Kraus are doing all the work. I'm behind them with the whip.
Still not clear on why this is an Apple-campus-only event. Could it be there's no iPhone 5, only the 4S?
Let's hope the leaks are because the 4s is the low-end product, and there's a mind-blowingly awesome "one more thing" for an iPhone 5. Too much to hope for?
Along with a new iPhone 5, which will have a new version of Voice Control that's supposed to be a paradigm shift towards "natural voice control."
So, rumor roundup time: What we're expecting to see is the iPhone 4S, rumored to be cheaper (or free with 2 year subscription).
Is it because they're dealing with more partners, are they planned leaks, or are they just getting lax?
I have to say, Apple's security on the iPhone announcement has been terrible. Leaks everywhere, and now even on their own website.
9to5Mac has apparently uncovered images of the iPhone 4s in the Apple Online Store: http://9to5mac.com/2011/10/04/iphone-4s-images-appear-on-apples-website/
You all saw that the Apple Store is down, right? http://www.appletell.com/technologytell/article/apple-store-is-down-is-this-the-new-iphone1/
I'm mostly excited about the possibility of a Sprint iPhone. Not because I'll switch to them, but because NFL licensed cases and skins will finally be made available.