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Apple airs new iPhone TV ad: “Music Every Day”

Music Every Day

On Friday, Apple aired a new TV ad for the iPhone, dubbed “Music Every Day.” The new commercial is part of the new ad campaign by Apple that shows a specific feature from the iPhone and how it is used in the real world. In Music Every Day, Apple shows all of the places that its customers use the iPhone to listen to music in their everyday lives.

Four key ways the Apple Store has revolutionized retail

Apple Store

The Apple Store has helped to revolutionize retail as we know it, crafting customer service and store design into an art. Let’s look at what Apple has included in their store that has revolutionized retail experiences, both in America and internationally.

Apple reduces price of refurbished iPad 4 and iPad mini ahead of refresh

Refurbished iPad

Apple’s full-sized iPad has retained the same design since the iPad 2, for the most part, and the iPad mini is soon going to be running technology that is two years old. This may be why Apple reduced prices of the refurbished iPad and iPad mini. Are they clearing out remaining devices before they restock with the second generation iPad mini and the iPad 5?

Apple confirms June 10th WWDC 2013 keynote presentation

WWDC 2013

In April, Apple announced they will be holding WWDC 2013 from June 10-14. Now, the Cupertino company is confirming the first day of the conference, June 10th, will be the keynote presentation where they will introduce iOS 7 and the next version of OS X. The event will likely begin at 1PM ET, and will feature a hands-on developer session directly after.

E3 2013: Natsume showing off iOS games

Natsume

Nastume has developed and published some popular family-oriented games for consoles and handheld devices (think Harvest Moon, Rune Factory and Reel Fishing), but at E3 2013 in Los Angeles next month, they’ll be bringing their iOS lineup to the forefront. Amongst the numerous titles on display will be two entries in the Gabrielle’s Ghostly Groove series, a new Reel Fishing game, and a new IP called Ninja Climb.

Apple Online Store updated with Father’s Day iPad sale

Apple Father's Day iPad Sale

Earlier today, Apple Online Stores went down to give way for an updated storefront now showing Apple’s Father’s Day iPad sale. It’s not really a big sale in terms of price reduction or anything, Apple just tied Father’s Day on June 16 with its drive to promote its two flagship products right now: the iPad with Retina Display and, of course, the iPad Mini.

Steve Jobs lost interview well worth a look [videos]

Steve Jobs lost interview

A couple of “lost interview” videos with Steve Jobs conducted in 1990 and 1995 during Jobs’s years running NeXT Computer (when he was 35 and 40 respectively) have recently been unearthed. Both address many of the same topics, the unedited 1990 version being more raw and in some ways more fascinating for that. Jobs had more »

Can an iPhone 5S rescue Apple’s dwindling smartphone share?

Apple logo

With Apple’s stock in an unstable state and the press questioning its innovation, other competitors such as Samsung have taken the lead. Apple is rumored to be working on a new iPhone 5S as well as an iPhone 6, which is exactly what the company needs in order to retake some of the market share that they have lost. Tim Cook has been under fire in recent months, mainly because customers are becoming aware that Apple’s current product lineup is made up of mostly refreshes of older devices.

Apple’s App Store reaches 50 billion apps downloaded

50 billion apps

Apple’s App Store has achieved yet another milestone, with users downloading over 50 billion apps in about five years. The App Store launched in mid-2008 alongside the company’s iPhone 3G. Since then, the App Store has sold thousands of different applications, and has changed a lot since its original design.

Apple China sales reach 7M, Samsung tops worldwide mobile sales

iPhone 4

Apple China sales during the first quarter brought in nearly 7M—largely credited to the lower-priced iPhone 4. But the news isn’t as good worldwide. Samsung is the major mobile phone player, selling a whopping 100 million units, with an overall market share of 23.6%. Nokia has 14.8%, and Apple has 9.0%.