According to quarterly PC sales reports released by Gartner and IDC last Wednesday, Apple was the only PC maker among the U.S. market top five vendors to suffer a year-over-year sales decline during the “back-to-school” quarter. However, I don’t think it’s time to start writing the Mac’s obituary quite yet. There are several logical reasons to deduce that the summer Mac sales slump is just a temporary hiccup rather than the beginning of a death spiral for the Mac.
Apple introduced new iMac models earlier this week, and now appears to have made more changes to the Mac line. According to 9to5Mac, Apple has quietly raised the price of Mac mini models in Australia and Brazil, likely because of currency changes across markets. Australia hasn’t seen a massive increase, though it is enough that customers might complain.
Apple’s Mac mini may be getting the same treatment the Mac Pro received during the company’s WWDC 2013 keynote. It appears Mac mini shipping times have lengthened to 5-7 business days, which could point to a refresh coming very soon. The lengthened shipping times have appeared on a number of Apple Online Stores across the world, with some still seeing no change in times.
As part of its annual sales tradition, this year’s Apple Back to School promo has been officially launched. If you’re a qualified customer—namely a college student, a student accepted to a college, a parent buying for a college student or a faculty or staff member from any grade level—you are entitled to a $100 iTunes gift card if you purchase a new Mac.
After months in beta, Apple has finally released the OS X 10.8.4 update for Mountain Lion. The OS X update is available now for download via the Mac App Store, and brings major improvements throughout Mountain Lion, including Wi-Fi connectivity and Microsoft Exchange compatibility, Safari bug fixes, a fix for an issue that prevented users from making FaceTime calls to non-U.S. numbers, and other enhancements.
Claimed in the patent application is a processing device comprising an ionic wind generator configured to generate a flow of ionized air along a path and a deflection field generator located proximate the path of the flow. Translation: a presumably silent means of cooling down internal components in electronic devices.
Bloomberg is reporting that Apple may be moving away from utilizing Intel chips on their Mac product line. According to the report, Apple is investing money into a new project that will allow them to create new, custom processors for desktops and laptops similar to the A-series chip currently found in many iOS devices.
After the engineers at iFixit finished their 13″ Macbook Pro with Retina Display teardown, they moved on to the new Mac mini model. Going against the recent trend of with Apple products, iFixit is happy with the repairability of the new Mac mini, stating, “The Mac Mini continues to be one of the most repairable devices that Apple produces.”
Apple updated the Mac Mini with a faster processor, better graphics, and much more. The Mac Mini can now have either a dual-core Intel Core i5 or a quad-core Intel Core i7 Ivy Bridge processor, both of which have Intel HD Graphics 4000, the latest in integrated graphics technology.
Amidst speculation that Apple will announce iMac and Mac Mini updates at the Apple event taking place next week, a new report from 9to5Mac states that the new Mac models will retain their current retail pricing. Rumors last week stated the new iMac would get a price bump, but the 9to5mac report contradicts those claims.
As AllthingsD predicted, Apple will be taking the stage next week to presumably unveil their 7″ iPad Mini, and possibly their new line of Macintosh computers as well. Apple has started sending out the invitations to the press being held Tuesday, October 23rd at the California Theatre in San Jose, California.
The rumor mill has been quite active lately regarding Apple’s possible announcement of a smaller iPad Mini this month. It’s now being reported that Apple will also use the event to introduce a new iMac models and a revamped 13″ MacBook Pro with an integrated Retina Display.