Macintosh Competitors / Clones
You can get a new Windows laptop for less than $649 or even $499, but those who argue mainly on up-front price when it comes to computers have always epitomized for me Oscar Wilde’s observation about “people who know the price of everything and the value of nothing.” I consider myself a value cheapskate rather than a purchase price cheapskate, a persuasion that has kept me buying Apple computers for the past 22 years.
ChromeBook is a mobile device designed specifically for people who live on the Web. With a full-sized keyboard, large display and clickable trackpad, all-day battery life, light weight, and built-in ability to connect to Wi-Fi and mobile broadband networks, ChromeBooks are ideal for anytime, anywhere access to the web. The operative question is whether this concept will fly with consumers.
Seriously. I mean, they’re the largest software company in the world, their operating system still runs the majority of the world’s personal computers, but every time they’re in the news lately, it’s an embarrassment. Let’s start the list with Zune. The iPod killer. The machine that was going to walk into the digital audio market and show that, once again, there was nothing Apple could possess that Microsoft could not take away.
Some critics think Apple was disingenuous in bringing out the 11.6″ MacBook Air after Steve Jobs told us “netbooks aren’t better than anything,” implying that physical keyboards are passé, and his iPad was a better mobile companion than a netbook. The 11-inch MacBook Air is essentially the size of a netbook, albeit with a full-size (save for the function keys) keyboard, but some Windows PC mini-notes have full-sized keyboards too. It boils down to your definition of a netbook.
The point Intel’s Mooly Eden made again and again as he demonstrated the new 2nd Generation Intel Core processor (codenamed “Sandy Beach”) was that it had amazing applications for consumers. The chip, which integrates a graphics processor on the motherboard, was shown side-by-side competing with, and usually out erforming, modern graphics cards.