Apple Online and Retail Store
The MacBook Pro with Retina display laptops have been officially refreshed with more memory, faster processors, more upgrade options, and a cheaper price. As has been rumored, the 15-inch model now comes with 16GB memory standard, along with a 1TB flash drive upgrade option.
Apple recently made a deal with Jarir Bookstore, a major retailer in Saudi Arabia, to sell all Apple products and provide an after-sales service. Jarir Bookstore sells not just books, but a variety of computer supplies, video games, electronics, smartphones, office supplies, and more.
Users who want to trade in their iPhone 5 for credit towards a newer model will find less value for their legacy devices, as Apple has slashed the trade-in-value by $45. Once as high as $270 at Apple Stores, the iPhone 5 trade-in value is now listed at $225. This offer is available to U.S. and Canada Apple stores only.
It was just recently that Apple began hiring for the future retail store at Marlborough, Massachusetts, and now an anonymous tipster has revealed its exact location—a leaked document of the Solomon Pond Mall’s official lease plan surfaced, and Apple will occupy a T-shaped space that covers 7,400 square-feet, beside Clark’s store on the lower level.
Bigger, better, and classier (and “glassier”)—that’s what you get when you go inside Apple’s new Portland retail store housed in one of downtown’s premier retail spots (replacing a Saks Fifth Avenue shop). Its first day was jam-packed as shoppers dropped by to shop for, tinker with, and ogle the gadgets and computers that sit inside.
Apple has introduced a new education pricing structure for its latest iPads: the iPad Air and iPad mini with Retina display. The tablets will cost $469 and $379 respectively, according to a report in iGeneration. Neither of the discounts are massive, but when schools are trying to buy dozens of tablets for a classroom, saving $20 or $30 on each unit is not a bad deal.
Apple has been pushing green energy initiatives in the United States, and while the company’s good reputation definitely has some blemishes overseas, Apple says that it is now working to transition all of its retail stores to renewable energy. Moving data centers and corporate headquarters off the grid is expensive, but not nearly as challenging as transitioning Apple stores to renewable energy, since those can be located in tricky areas like inside a mall.
Apple fans in the U.S. and Canada are already able to bring their iPads to an Apple store for trade-in credit, and according to Apple’s website, a handful of countries in Europe are now receiving the same program. France, Germany, Spain, and the UK are all being included in the program.
Before 2013 ended, Apple hired Burberry CEO Angela Ahrendts as new SVP of Retail and Online Stores. Burberry saw sales grow considerably under Ahrendts, and she’s already been quite active with Apple to achieve similar results, meeting with managers, visiting stores, and making changes within the retail executive team. Recently, she plotted out a three-part vision that includes mobile payments, emphasis on China, and changing the Apple Store sales experience.
Apple has a strange relationship to explicit material, where the definition of permissible is a moving target; apps that simply make it possible you might see explicit (like news or text readers) are rated 17+, and apps get approved, then rejected later. And some apps get outright rejected, like HappyPlayTime, an app designed to take the stigma out of female masturbation.
How creative can they be? While most Apple stores and reseller shops are designed according to the company’s minimalistic culture, this Poland-based design firm had something better in mind that brought life to their client’s new store. Recycled fruit packaging and eco-friendly materials were used to create a visual connection between Apple’s brand name and the design of the shop itself.
September is usually the biggest month of the year for Apple, and since it is expected the new iPhone 6 will be made available during that part of the year, Apple is reportedly cutting down retail employee vacation time in Germany. News site iFun.de is reporting that German AppleCare employees won’t have an easy time taking a vacation between September 15 and September 28, which does provide a general idea of when new products will be launching this year.