apple wants out of macworld
Apple has wanted out of Macworld for some time now
It seems yesterday’s announcement of Apple’s intent to stop exhibiting at Macworld was the culmination of years of desire to stop attending the event. They even reportedly almost quit going in 2002, but for some reason didn’t.
Gizmodo’s Jesus Diaz has this to share.
About two years ago I was sharing some wine with a friend from Apple and he told me: “We are going to phase out all trade shows”. “Even Macworld?,” I asked. “Yes,” he said, “Macworld will go too. I don’t know when, but it will.”
Apparently, these events (more than just Macworld) are not that important, at least not as much as they used to be.















