Shortly after the Apple Education Event which took place in the New York City yesterday, Apple posted the entire 60-minute video on their own website. This hour-long video features Apple executives Phil-Schiller, Eddy Cue and Roger Rosner, who which took the stage to introduce the new iBooks 2 services.

Evidently there’s more reason than aesthetics to prefer hard copy reading material to your iPhone, iPad, or laptop for late-evening fare. It’s National Sleep Awareness Week (March 7-13, 2011), and a new National Sleep Foundation (NSF) poll examines the effects of communications technology on sleep. The findings cast doubt on the concept of electronic reading media being an adequate replacement for good old ink on paper.

Well, it’s been far too long since we heard about Apple making a decision that made them look like control freaks, hasn’t it? Fortunately, the New York Times comes to the rescue. According Steve Haber, president of the digital reading division at Sony, Apple has informed them that app makers can no longer sell in-app content purchases. This, of course, directly affects ebook apps like Sony’s, but also the Barnes and Nobel Nook app and Amazon’s Kindle app, but could also affect Downloadable Content (DLC) purchases from other app makers, like, say, the Mighty Eagle from Angry Birds.

One of the most surprising questions we get from new iPhone, iPod touch and iPad users is whether they can play songs, watch movies, or read books on their new iDevice if they aren’t purchased and downloaded from iTunes Store. The answer is yes, of course you can. In most cases, it’s just as easy (if not easier) than buying directly from Apple. In this how-to, we’ll focus on reading ebooks that aren’t purchased through iBooks. It takes a few extra steps, but it can be done.

After just last week releasing a Kindle application for Mac OS X, Amazon has now announced the same for the iPad. Apparently, they are in the process of creating an application that would not only allow you to read your Kindle books on an iPad, it would even let you purchase items from the Kindle Store right on your iPad. Furthermore, Amazon is including their Whispersync technology that syncs bookmarks, notes, and page positions between the Kindle and other devices.

A McGraw-Hill CEO went on record during an interview with CNBC admitting they’ve been working with Apple for “quite a while” on the tablet that Apple is announcing tomorrow. So much for secrecy. Thankfully, I doubt Apple would refrain from announcing the tablet tomorrow just to make this guy look silly, but I’m sure he’ll get an informative lesson on how secrecy works at some point. Madness you say? This…is…Apple!