Tell Membership

Sign up for the FREE Tell Membership and receive benefits that include the digital edition of Tell Magazine sent straight to your inbox, product giveaways, coupons and much more!

 
 

US News names Apple’s Get a Mac campaign “Best Video Ad”

Everyone knows about Apple’s highly successful Get a Mac ad campaigns. With simple, to-the-point messages and interesting characters, they are the perfect commercials for Apple and their products. For that reason, it comes as no surprise to me that US News has named Apple’s campaign as the “Best Video Ad.” I don’t know about you, but I can’t really think of any other ads that I’ve seen on TV that have made as lasting an impression as the Get a Mac ones. As soon as I hear that music or see that white background with just two people on the screen, I know what they are advertising. Not only that, but I am drawn into to see what Apple has come up with each time.

Apple releases holiday Get a Mac ads

Apple has released some Christmas themed Get a Mac ads to air this holiday season. Like usual, these two ads feature the same two characters, only this time they are animated. However, you can guarantee yourself that these two ads come with the same good ol’ Microsoft bashing that we have all grown so used more »

More new Get A Mac ads.

Apple has put out new Get a Mac ads, one directly countering Microsoft’s “I’m a PC” ads.

“Bean Counter” opens on PC sitting at a table with a green visor on, dealing out a pile of money into two stacks, one for advertising, one for fixing Vista. The advertising stack is much larger than the Vista stack, which only has three bill-bundles in it. Mac asks PC if that is really enough money for fixing Vista’s issues, and hilarity ensues when PC decides that Mac is right and moves all the money over to the advertising pile.

BONUS FUN TIMES: Watch PC’s stack of bills. While he is dealing them out, the stacks remain the same, with five on the left and three on the right, despite the fact that PC moves at least two bundles during this time. Then, after the camera cuts away to the Mac, and back to PC again, the stacks are mysteriously equal, though during this time, PC has not moved a single bill. Consistency, folks.

“V Word” opens on PC standing with a buzzer in his hand, buzzing out every time Mac says Vista. PC says instead of “the V word,” they will use a name with much less baggage, “Windows.” Mac says that Windows is Vista, and when PC buzzes him, he proceeds to say Vista over and over and PC cannot keep up.

Videos after the break.

New Get A Mac ads, updated Get A Mac site

Apple has released three new Get A Mac ads into the wild, along with a slight redesign of its Get A Mac website. In “Pizza Box,” PC notes that Mac is the number one selling brand on college campuses, and so, to combat, he tries to lure college students in with the promise of free more »

Yet another “Get a Mac” Ad

During tonight’s broadcast of American Idol, another Get a Mac Ad premiered. The ad features PC in a country music- inspired outfit, singing a sad country song about Vista’s fallibility. The howling blood hound also ads a “nice touch”, but Mac’s kind words fail again to console PC’s Vista woes. This ad follows the release more »