Those attending Macworld Conference and Expo in San Francisco next will have the option to participate in the Power Tools Conference Program. These are in-depth sessions that focus on a specific application or tool, such as Photoshop, ActionScript and FileMaker. Each Power Tool class involves two days of instruction and are split into two series.

It is no secret that Adobe will not exhibit at Macworld Expo at The Moscone Center in San Francisco next month. They and many others will either be absent altogether or simply put up a basic display this time around. Everyone knows the economy is hitting everyone hard, businesses included, so I do not think we will see a large showing of third party developers. It just too expensive for the small guy to be a part of the Expo. There are, however, about 500 companies that will make it this year. Attendance will be at least 40,000. That is big. Really big.

What I suggest is a completely different format; take the whole thing back to square one. I understand that the Macworld Expo is kind of a traditional Apple platform for certain things, but hear me out before you dismiss the idea. It can still be both and reach a lot more people much more quickly.

Why not offer a Pay-Per-View of the event?

With little more than two and a half months to go until Macworld Expo, attendees can now search for events and create a schedule on the myMacworld Expo portal. The site contains a search engine which allows you to, well, search for companies, products, events, people, training sessions, and everyone’s favorite: press releases! Once you’ve more »