iTunes trailers team at Apple gets a Twitter account, good things coming?

It’s no secret that Apple has been known for their secrecy. Even when the iPhone, one of their biggest products today, was first announced, it came as a major surprise to people worldwide. However, in a random act of openness, Apple’s iTunes Trailers team has created a Twitter account for themselves. Although this isn’t anything huge, watching some of the discussion over at their profile caused me to think a little. Many companies, such as Comcast, have been known to create very helpful Twitter accounts that really help the PR in the company. Could Apple be getting onto this bandwagon