At first glance, iTunes LP seems like an interesting new way to revive some of the sales of records. They offer the same songs available as single/album downloads on other stores, but also provide their own visual twist on the content, making them different (and more expensive) than simply purchasing the list of songs. But new restrictions discovered about this type of media may show this isn’t going to be quite as successful as previously thought.

For the first time in Apple’s history, an Apple program is the target of a Phishing scam. Recently, thousands of iTunes users have received fraudulent emails, asking them for personal information including credit card numbers, Social Security numbers, mother’s maiden name, and more. Andrew Lochart of Proofpoint, inc. expressed his surprise with the attempt. “We’ve gotten used to seeing the usual companies and brands attacked,” he said, “like PayPal, eBay and Citibank. But we’ve never seen Apple as the target”. For Apple, the Phishing attempt should in a way come as a complement, as Phishers would never bother with a small-time site. Apple’s recent success in both the music industry and computer industry can be blamed as the reason for the attack.