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After years of grumbling over the questionable environmental practices in the making of various Apple products, the ecological interest group Greenpeace has given some qualified praise to Apple and its chairman, Steve Jobs, for improvements in the environmental impact of the new MacBooks, which were announced Tuesday.
In a post on its “Making Waves” blog, Greenpeace praised Apple for its pledge to eliminate all PVC plastic and brominated flame retardants (BFRs) from its product line by year’s end -becoming the first major computer maker to do so- as well as for meeting recycling goals.
The post’s author expressed some skepticism about Apple only eliminating PVC from their cables and BFRs from their internal components- which Greenpeace referred to as “not the breakthrough we’ve been hoping for.” But the group praised Jobs for releasing the goals, in a statement shortly after the notebook release.
“It can only be a good thing to see a top CEO and high profile a public figure as Steve Jobs devoting significant time to environmental concerns at Apple,” the post’s author wrote.
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