You no longer have to sacrifice image quality for the ability to instantly share images and videos with the new PowerShot Elph 530 HS Wi-Fi enabled camera.
“Canon wants to help people capture the best images possible with the ability to quickly and easily share them with the world. With new PowerShot features such as Wi-Fi connectivity, people can quickly upload and share images on social networks,” said Yuichi Ishizuka, executive vice president and general manager, Imaging Technologies & Communications, Canon USA.
The Wi-Fi functionality built into this Elph gives you a variety of connection options to share, upload, or back up images. You can connect directly to a wireless network from the camera to upload photos and videos to the Canon iMage Gatewayi, an online service that lets registered users store images to an online album and then post the content to social networks such as Facebook, YouTube, and Twitter.
The Canon CameraWindow application, available on the Apple App Store for the iPad, iPhone and iPod Touchi, will further enhance the connectivity options. With this app, you can transfer and save images and videos from the camera to compatible iOS devices, which can then be directly uploaded to Facebook and YouTube or e-mailed. Photos and videos can also be shared on the spot by transmitting them to another Wi-Fi Canon camera. A similar app is expected to be available in May for Android devices.
The flagship of the Elph line, the .78-inch-thick 530 HS has the classic style of the original Elph design while packing a 12x optical zoom lens to capture shots from a distance. Canon’s HS system has been included so the 10-megapixel high-sensitivity CMOS sensor works with the camera’s new Digic 5 image processor to help produce high-quality images in low-light conditions.
The PowerShot Elph 530 HS also shoots 1080p Full HD video and features a 3.2-inch LCD touch screen for simple operation and menu navigation, smart auto scene selection with 58 scenes, face ID for optimal images of up to 12 registered subjects, and an intelligent image stabilization (IS) function. The camera will be available in black or white for $349.99 and is expected to ship in April. usa.canon.com