As if the home entertainment model hasn’t seen enough shakeups in the last couple of years, the Wall Street Journal reported Tuesday that Amazon is planning an online pay-TV service to compete with cable and satellite TV, and has approached entertainment companies about participating.
However, within minutes of publication, Amazon had officially denied the report, in a statement obtained by Engadget:
We continue to build selection for Prime Instant Video and create original shows at Amazon Studios, but we are not planning to license television channels or offer a pay-TV service.
Reports like these are often leaked early, even as trial balloons, by the companies themselves, but that’s apparently not the case here.
The Journal, which hedged in the report that the launch is not imminent and could possibly not move forward, had reported that the service would differ from the existing Amazon Instant Video in that it includes live TV, as opposed to only on-demand.
An Amazon pay TV service would compete with several other in-the-works projects, such as long-rumored ventures from Apple, Sony and Google as well as the OnCue service, which was sold earlier this week by Intel to Verizon.
If it turns out the Journal got this one wrong, it’s another setback for the paper’s tech coverage, following the departure earlier this month of Walt Mossberg and Kara Swisher. More recently, gadget columnist Farhad Manjoo left the paper after only a few months to jump to the rival New York Times.