Redbox, the Coinstar-owned operator of movie rental kiosks, has already disrupted the home video model one way. Now, it’s gunning for Netflix.
Confirming months of rumors, Redbox Wednesday announced the arrival of Redbox Instant, along with partner Verizon. The $8-per-month service- $9 for Blu-ray discs- also includes four one-night credits per month for rentals from Redbox kiosks. The service will also offer a la carte rentals for non-subscribers.
Warner Bros. is on board for streaming, as is cable channel Epix, while many other studios will offer sales and rentals.
The service will be offered through the web, as well as on mobile devices and through smart TVs and Blu-ray players from such partners as LG and Samsung.
Redbox Instant is available in public beta later this month.