The WWE has been seriously stepping up its social media presence over the past several months. In addition to promoting the company’s Twitter and Facebook feeds during broadcasts and investing in Tout, the WWE also released a new connected app for iOS and Android today.
I understand professional wrestling isn’t everyone’s cup of tea, but the WWE app is actually quite nice. The main sections of the app are broken down into sections that are dedicated to the Raw and Smackdown brands. From there, fans can look at the latest videos, photos and read the latest tweets from other fans that used the Raw hashtag.
Another major section of the app gives individual attention for superstars of the past and present. Each superstar page shows their latest highlights, updates from their Facebook and Twitter feeds and also includes a timeline for their career milestones. You can also follow them on social networks right from the app.
Other features include an even calender, Twitter updates from fans in your area and a link to the WWE Shop.
WWE obviously put a considerable amount of effort into this app. Wrestling fans won’t be disappointed.