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A potential concern with the ‘get Jelly Bean or get a $100′ offer from Motorola [Thinking out loud]

Sections: Communications, Smartphones

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Motorola recently announced the ‘get Jelly Bean or get a $100′ offer. And at first thought, well, it sounds like a really good deal but it appears to me that Motorola will need to keep this offer open for quite a while or risk having some users miss out. You see, the offer was that all Android running Motorola smartphones that were originally offered for sale in 2011 would be eligible. And just to recap the offer;

“If we don’t upgrade your phone to Jelly Bean, we don’t want you to miss out. Buy a select new Motorola smartphone, trade in your old phone, and we’ll give you $100 back. So you always enjoy the best from us.”

As for that catch — the two-year carrier agreement. Sure, this offer would be good for those who purchased a phone in January 2011 because they would be eligible for upgrade in January of 2013 (a few months from now). But what about those who purchased a handset later in the year? Is Motorola planning to keep this offer open for the remainder of 2013? Or even open on a semi-permanent basis? It seems they would have to, because while the $100 credit sounds really nice, it does not do all that much good for users that remain stuck in a contract and not eligible to upgrade without shelling out full-retail value.

Anyway, we suspect this will be addressed once further details are announced, however in the meantime — it is something to think about.

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One Comment

  1. It seems to me like Motorola should run this promotion indefinitely.

    Robb