At a press conference held back in May, Blackberry announced that there are almost 120,000 applications in Blackberry World. However, it seems that the company failed to mention that almost one-third of these applications are owned by a single developer, S4BB. The Hong Kong based developer has over 47,000 applications in Blackberry app store.
After a deeper look at the submitted applications; only a handful of applications are of decent quality with good reviews from users while the remaining applications provides users with not-so-useful features. These include city guides apps, emoticons packs, games, etc. Basically, the list includes similar applications performing the same features but are submitted as different applications.
I came across a number of applications like Camera for Facebook and Camera for Twitter — I mean, are they even useful? You can do both of these things using their own dedicated applications.
The Verge contacted Blackberry to comment on this issue and this is what the company had to say.
Developers in all app stores employ a number of different monetization tactics. BlackBerry World is an open market for developers and we let market forces dictate the success or failure of these tactics. Discoverability in overcrowded stores continues to be an issue affecting all developers. This is why we have worked hand in hand with developers on the Built for BlackBerry program to help showcase apps and games that exemplify the power of BlackBerry 10.
Thankfully, the applications submitted by the developer are not malicious. The problem of spammy applications are present in iOS App Store and Google Play Store but it’s not just owned by own developer. It is time for Blackberry to take action just like Microsoft who limited the app submissions per developer to 10, to counter flooding the app store. The reply sent to The Verge does not make any sense – at least to me.
What do you think about this approach from Blackberry?
<Source: The Verge>