So, yeah. We all know what day it is. And twelve years after the fact, people and organizations are still just not getting it. We almost went the whole day without any inappropriate 9/11 ads, spots, references, etc., until we caught this ridiculous nugget circulating around social media.
And where it was on Facebook now looks like this:
Likewise for their Instagram page:
One of those head-in-hand moments, isn’t it? The advertisement caused quite an uproar, especially on Twitter. Check out all the hate-tweets in the company’s direction for yourself. Since being taken down, AT&T tweeted the message below.Companies everywhere, use this as a lesson. Please don’t use tragedies to sell products or services. It’s in poor taste, it’s offensive and it ultimately makes consumers want to not support your business. (And you look like a bunch of d-bags.)