More bad news for Samsung and its once-mighty-now-already-passé Galaxy S4? It appears so, though it’s not all doom and gloom for the gizmo that remains the biggest blockbuster of the mobile landscape, at least until iPhone 5s sales numbers are accounted for.
After fairly credible reports popped up from Korea hinting at weak S4 sales forcing Sammy to reconsider Galaxy S5’s launch, a new Counterpoint story pinpoints the exact number of Samsung flagships pushed in August: 5 million.
Not bad, you say? Well, I agree, but if you look at the big picture, you’ll notice that’s a steep drop from June, when Samsung reportedly sold 7 million GS4s. Not to mention company officials announced at the beginning of July the crossing of the 20 million milestone in a measly 60 days, so the average was back then 10 mil a month.
But here’s what I don’t get. The S4 saw daylight sometime around late April, so between then and the end of August, even at a 7.5 mil a month sales pace, it should have hit 30 million units. Yet Samsung continues to keep quiet on the milestone, which is not really their style. Hence, Counterpoint’s calculations may be incorrect, in which case things are really looking gloomy for the S4.
Assuming the market research firm is correct however, we have to stress the handheld remains top dog in the global sales charts, followed by Apple’s iPhone 5, Nokia’s Asha 501 (?!?) and a quartet of other Samsung devices: Galaxy Note 2, S3 Mini, S3 and S4 Mini. In other words, the Galaxy makers continue to swim in money.
<Source: Counterpoint Research>