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Nintendo Sales Up but Still Saw a Huge Net Loss

Sections: Console, Gadgets / Other, Gaming, Portable

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Thanks to the price cut Nintendo recently offered, sales of Wii U went up by almost 200 percent. About 300,000 Wii U consoles were sold after the handheld gaming console was given a new price. The additional number makes up 3.91 million devices sold since the Wii U launched a year ago. Thing is, the Japanese manufacturer is targeting to sell 9 million units by March 2014. Can Nintendo still reach that?

Sales are doing good not only because of Wii U but also because of the 3DS and 3DS XL. Two million 3DS were sold last quarter alone. As for the Wii U software, Nintendo saw an impressive 400 percent increase in sales from the previous quarter as 5.27 million copies were sold. But despite all these numbers, Nintendo still saw a net loss of the $82 million mainly because of the Wii U price cut.

When will Nintendo ever make more money? I guess the company better change its strategy.

 

< Source: TheVerge >

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