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How About a Holiday Tree Made of Beats Pill Speakers?

Sections: Accessories, Audio, Portable Audio, Speakers

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Festive Pills are coming this holiday season.

Festive Pills are coming this holiday season.

Beats By Dr. Dre, undoubtedly one of the hottest brands on the planet right now, is flexing its marketing muscle yet again on an ambitious social media-powered tree made entirely of Beats Pills wireless speakers.

From the release:

This holiday season, fans of Beats By Dr. Dre all over the world can become part of the leading audio brand’s interactive in-store holiday experience… Beginning December 14th at 10 a.m., the Beats by Dr. Dre flagship store at 67 Greene Street in New York City will transform into a musical winter wonderland – with an 8-foot interactive Beats holiday tree installation as the centerpiece…

The one-of-a-kind tree will be completely powered by social media with the help of Beats fans and followers! Fans who tag their Instagram photos with #BeatsArmy will see their images appear on digital screens decorating the tree. Additionally, each time the hashtag #BeatsArmy is mentioned on Twitter, red and green LED lights within the white Beats Pills will twinkle, bringing holiday cheer to life in real time. And a live streaming webcam will ensure that fans all over the globe can see all of the action.

Take that, Rockefeller Center tree! You may be tall but you’re not connected.

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