Ever since the original Napster was shut down, we’ve been waiting for the record industry to open their eyes to change. They’ve made an attempt with iTunes, but what people really want is free music! SpiralFrog.com has teamed up with Universal Music Group to offer such a service – with a twist. According to Marshall over at TechCrunch, in order for your free music to stay active, you need to visit SpiralFrog’s website at least once a month. If they’re smart and list all of the music on the website – and I presume they will – this will not be too much of an inconvenience at all.
The company has quite the executive lineup as well. They’ve got the former CEO of Universal Mccann (advertising firm), a 12 year Microsoft executive, and their board of directors is made up of big-wigs from around the recording industry (even the RIAA). According to the Financial Times, SpiralFrog is also in talks with Warner, EMI and Sony-BMG for similar deals.
The music service will offer a desktop downloader for Windows Media files, that can be listened to on one PC and two portable devices…and unfortunately, at this time it doesn’t look like there will be any support for iPods.
Call us skeptics, but we’re not thinking this thing is going to take off. If you’re going to offer a free service, then get rid of the DRM and make us download straight from the ad supported site. It may sound bad, but at least it’s another step in the right direction.