As has been blown up everywhere on the internet the last few days, Search Wiki (a.k.a. Wikiasari), will be a search engine based on human intelligence, as opposed to current search engines’ algorithmic calculations. Wikipedia’s founder Jimmy “Jimbo” Wales on the status of current search engine capabilities:
Search is part of the fundamental infrastructure of the Internet. And, it is currently broken.
Why is it broken? It is broken for the same reason that proprietary software is always broken: lack of freedom, lack of community, lack of accountability, lack of transparency. Here, we will change all that.
The news most often mentioned this as a move against Google, but of course, it’s really against all of the search engines out there including Yahoo, MSN, Ask.com and the rest who use some sort of algorithm to generate their search results.
Amazon’s involvement in this venture is a misconception that they are participating in the development of this new engine; hence ditching their own A9 search engine. The fact is that Amazon is only an investor. Here’s the quote direct from the Wikiasari page:
Reporters and bloggers note: Amazon has nothing to do with this project. They are a valued investor in Wikia, Inc., but people are really speculating beyond the facts. This search engine project has nothing to do with A9, Amazon, etc.
I think this is an interesting and quite ambitious project, as it would make searching a more effective and efficient task. Instead of having to sort and find which sites actually have content I want and which ones are only there because of some money making syndicate boosting their popularity, I’d be able to get relevant results that are already filtered through other human beings.
It will not be easy trying to take on the big engines with a new concept, but I do believe it has a chance if they somehow have controls over the human intelligence that lie at the center of this. Without proper control, it’ll probably end up providing the same results as the current engines, as people with specific interests in a site or keyword can try to “cheat” and pad their results.