US spends $28 billion online over Christmas

Sections: Web

submit to reddit


The trend of buying more gifts on line during the holiday season continued in the US where sales between November 1st and December 27th have been estimated at $28 billion, excluding travel and the broadly named auctions.

This represents an increase of 19% over 2006, but interestingly was a slower rate rate of growth than the previous years 26%. It is pretty easy to figure that the credit crunch is having an overall negative effect on retail sales, but to blame the slower growth of Internet sales on the weather seems a little strange:

“Warm weather during the early part of November took its toll on online retail sales, and played a role in holding down the growth in spending over the entire holiday season,” said comScore chairman Gian Fulgoni.

Maybe it is just me but I would have thought it would be the opposite – enjoy a day out on in the nice weather, come back home and hit the Internet for some bargains to round off a great day.

Via [BBC]

Print Friendly