Initial numbers good for BBC’s iPlayer

Since it was launched on December 25th the iPlayer ‘catch up’ service from the BBC in the UK has been watched by more than 3.5 million people.

I can report that I am not one of them! I wanted to be, but you can’t access the content if you are not in the UK. I thought I would get a friend to try for me and he gave up as it is Windows only and required far too many downloads and installs. So what does that tell us? Well if nothing else that their are 3.5 million people in the UK with more patience than my friend!

The most popular downloads included Dr Who and Top Gear. At an average of 250,000 programs a day the BBC are pleased with the initial results:

Ashley Highfield, the BBC’s director of future media and technology, said it “demonstrates how on demand services can bring niche programming to a wider audience”

Via [BBC]