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Hulu.com expands as it gains wider viewership

Sections: Online Music/Video, Video, Video Providers, Web

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Hulu.com has seen growing trends in its viewership, so much so that News Corp and NBC Universal have decided to distribute its service to seven new sites. Hulu users watched a total of 63.2 million videos on its website last April and the average Hulu user spends around 129.3 minutes per month. Because of the enormous usage of the site, Hulu is set to distribute its videos on TV.com, TVGuide.com, Break.com and Zap2it.com.

Hulu had been reported to exceed the level of usage of all US television network websites in its first month after the official site launching – as stated in the VideoCensus data by ACNielsen.

Although Google’s YouTube remain to be the unbeatable site for online videos, Hulu has made remarkable milestones as a competitor. Major advertisers like McDonalds and Bank of America have already been attracted by the video website. Now that Hulu is beginning to further distribute its service, it should definitely see continued increase in its viewership.

Read [Reuters]

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