Microsoft announces new clothing line in an attempt to regain popularity

Sections: Computers, Gadgets / Other, Lifestyle, Miscellaneous, Software / Applications

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MS DOS shirt

So, you don’t like Windows Vista, or Windows anything, but Microsoft seems to think that you’ll like to wear Microsoft based shirts? Dubbed Softwear by Microsoft, these new clothes are being marketed by Crispin Porter & Borgusky, with help from rapper Common, so all the cool kids will wear these shirts.

These shirts feature MS-DOS in a unique font, as well as Bill Gates mugshot tee shirt. Microsoft says that it is “a clothing line that taps the nostalgia of when PCs were just starting to change our lives…” and that it is used to “showcase the DOS days of the software company that now connects over a billion people.” This new clothing line is set to be available on December 15th, but the pricing hasn’t been announced, yet. It will be interesting to see how popular these tee shirts become.

Below is another tee shirt.

Read [AdAge] Via [BGR]

Microsoft shirt

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  • McCool

    I think this says more about the state of Rap music than it does about the greedy slime-balls over at Microsoft.

  • slugbug

    I think they need to hire a new marketing team.

  • Brian O

    Seriously LOL?!?! I wouldn't think Microsoft would do something like this……

  • Polo

    Buy the latest and popular t shirts clothing is a new trend.Logo is the best sale point.