ZAGG picks up Sony Walkman pioneer

ZAGG, the company that makes a variety of portable electronics accessories like headphones and its very popular invisibleSHIELD, just picked up some wisdom. Their Board of Directors will be joined by Mr. Shu Ueyama. You may not know his name, but you will probably know his work.

He was behind the branding of the Sony Walkman back in 1979. Don’t forget that before the Apple iPod, the Sony Walkman brand was king. The name “Walkman” was pretty much the generic term for a tape or CD player. Mr. Ueyama also has some other impressive credentials such as being the personal advisor for Virgin Group Chairman Richard Branson and was the representative for Lady Margaret Thatcher for ten years.

Right now, ZAGG is far from a household name, although their invisibleSHIELD is quite popular in geek circles. We’ve tested out some of their headphones and they’re pretty good. With the addition of Mr. Ueyama, ZAGG will be able to expand its market by using his connections. Don’t be surprised to see ZAGG products prominently displayed in Virgin Megastores sometime soon.

Company site: [ZAGG]