Retrevo Gadgetology report has revealed some Black Friday shopping trends. The study surveyed 1100 shoppers about their Black Friday shopping plans. While 40% said they were going to buy electronics on Black Friday, over half said they planned to do so online. Only 18% said they would be going to stores like Best Buy and Radio Shack.
When asked how they did at the Black Friday sales last year, a whopping 72% said they got exactly what they wanted. 48% said they went on to buy other things in addition to those coveted items.
According to the study, the hot electronic item this holiday season is the HDTV. 30% said they are looking to buy one this year, and with sizes beyond 60 inches and below 10, there is sure to be one for every budget. Coming in second are laptops. 22% of the shoppers surveyed said they plan to pick one up, and 14% plan to get a GPS system or Blu-ray player. MP3 players came in last with just 9% saying they plan to buy one. Looks like Smartphones and iPods have won out over them.
Big spenders, not surprisingly, are in the minority this year. Only 22% said they planned to spend more than $1000 on electronics online and just 18% at stores. 25% plan to spend between $500 and $1000 in stores or online, 30% plan to spend between $200 and $500 online and 36% at stores, and 20% plan to spend less than $200 in both places.
What are your Black Friday plans this year? Leave a comment and share them with us!