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Basically, it looks like Southwest is planning to start by installing the equipment on 15 planes per month and later increase that to 25 per month. In the end though, they are estimating that “by early 2012″ they will have Wi-Fi on more than 540 planes.
As far as the service itself, that will be provided by Row44, however pricing is still being worked out. According to Dave Ridley, who is Southwest’s senior vice-president for marketing and revenue management;
“We’ll have a decision on price in the second quarter of 2010, rest assured that, just like our fares, it will be a great value. You can count on it!”
Sounds good, but there are plenty of people that think the fares are high, so we will have to wait and see what the public thinks about the Wi-Fi pricing. And until then, there are other airlines already offering in-flight Wi-Fi.
This is certainly not the first we have heard in regards to Southwest Airlines rolling out in-flight Wi-Fi, however it does seem they are past the thinking stage and ready to move forward.
Basically, it looks like Southwest is planning to start by installing the equipment on 15 planes per month and later increase that to 25 per month. In the end though, they are estimating that “by early 2012″ they will have Wi-Fi on more than 540 planes.
As far as the service itself, that will be provided by Row44, however pricing is still being worked out. According to Dave Ridley, who is Southwest’s senior vice-president for marketing and revenue management;
Sounds good, but there are plenty of people that think the fares are high, so we will have to wait and see what the public thinks about the Wi-Fi pricing. And until then, there are other airlines already offering in-flight Wi-Fi.
Read [Chicago Tribune] Via [The Consumerist]
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