Facebook’s new like feature has already been taken advantage of by scammers who are using it to pump out like spam. Users who click like on their fake groups or sites such as “I am sad, please LIKE me to cheer me up” found themselves sent to portals with names like FBlike, Img-Mee, and LikePortal. These sites use Facebook’s like API for one reason only-to get people to click on ads. Some of them are misleading and trick people into signing up for expensive subscriptions. For example one ad pretends to be a quiz about iPads and at the end presents an “entry form” for a contest. One of the things it asks for is a cell phone number. Those who were foolish enough to hand it over got themselves signed up to a useless service called PrizeKing.com and charged anywhere from $7 to $20 a month. The scammers behind the site pocket a cool $10 affiliate fee for every person they trick into signing up.
If that wasn’t enough, scammers also user the the API to “clickjack” accounts. In that case clicking like sends the user to a malicious site that pushes malware to the their computer. Facebook hasn’t had any comment on either scam but it has been disabling the like button when it’s been reported to lead to a scammy site.