850 out of all the Target retail stores across the country will begin to sell T-Mobile USA products and services by the end of 2010. Additionally, by mid 2011 all other Target retail stores will be equipped with T-Mobile goods. Today on T-Mobile’s Facebook account, the nation’s fourth largest carrier announced its partnership with Target, which will hopefully turn out to be a positive move by both companies.
For T-Mobile, a giant retail store that targets the general public will begin to sell its products, which should increase T-Mobile customers. Target can gain additional revenue by selling T-Mobile products and hopefully do more business with customers shopping for cell phones. Now that Target is officially in the cell phone business, the question then becomes will other carriers approach Target requesting it, too, carry their products?