Would you like a hot tall skinny upside down with whip caramel macchiato with your Droid? Starbucks announced the Starbucks for Android app allow customer to pay for drinks, check balances on cards and track progress toward free drinks. The move finally brings some parity for Starbuck drinking Andriod users as iPhone users have enjoyed this app since 2009.
Today, one in five transactions in U.S. Starbucks stores are paid for with a Starbucks Card. “Our customers have shown us that they love the utility, convenience and fun of our mobile apps and especially the ability to pay with their Starbucks Card using a smartphone. My Starbucks Rewards members, in particular, have been quick to adopt mobile payment as part of their everyday visit,” says Brady Brewer, vice president Starbucks Card and Loyalty. “While mobile payment is the top feature, customers’ next favorites are the ability to reload their Starbucks Card and track their progress toward their next free drink in the My Starbucks Rewards program.”
Further backing their mobile payment solution, the company also announced they’ll be increasing the number of stores that accept mobile payment. Stores like Safeway supermarkets across the United States, including the company’s Vons, Pavilions, Dominick’s, Randalls, Tom Thumb and Genuardi’s stores. This move adds almost 1,000 stores and the rollout will happen in July.