Google rolling out some updates, said to be “evolving the Google design and experience”

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Google rolling out some updates, said to be evolving the Google design and experience

Google may have unveiled Google+ yesterday, however that is not they only change and/or addition they have begun rolling out. Granted, this next one may not be quite as exciting, however an updated look and feel can sometimes be a welcomed change. That said, as you can likely see from the above image, things have changed a bit on the Google Search homepage. And for those who prefer things to be spelled out, the changes include the black bar across the top as well as a smaller logo and links having been moved to the bottom of the page. According to Google, they are focusing on three key design principles: focus, elasticity and effortlessness, which they break down as follows;

  • Focus: Whether you’re searching, emailing or looking for a map, the only thing you should be concerned about is getting what you want. Our job is to provide the tools and features that will get you there quickly and easily. With the design changes in the coming weeks and months, we’re bringing forward the stuff that matters to you and getting all the other clutter out of your way. Even simple changes, like using bolder colors for actionable buttons or hiding navigation buttons until they’re actually needed, can help you better focus on only what you need at the moment.
  • Elasticity: In the early days, there was pretty much just one way to use Google: on a desktop computer with an average-sized monitor. Over a decade later, all it takes is a look around one’s home or office at the various mobile devices, tablets, high-resolution monitors and TVs to see a plethora of ways to access the web. The new design will soon allow you to seamlessly transition from one device to another and have a consistent visual experience. We aim to bring you this flexibility without sacrificing style or usefulness.
  • Effortlessness: Our design philosophy is to combine power with simplicity. We want to keep our look simple and clean, but behind the seemingly simple design, use new technologies like HTML5, WebGL and the latest, fastest browsers to make sure you have all the power of the web behind you.

Via [Official Google Blog]

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