Yesterday, Facebook announced some changes to Open Graph that makes leaving Facebook to consumer content almost unnecessary. For example, we can now watch Hulu videos from within Facebook and listen to music services from MOG and Spotify. Reading is also a gigantic part of internet browsing and Facebook wants in on that too. Within the next couple weeks or so, Facebook will start flooding the internet with a “read” button that goes right alongside the popular “like” button.
According to TechCrunch, the “read” button will differ from the “like” button in a significant way. When you “like” something, that specific content is shared on Facebook as a one-time thing. The “read” button will automatically let friends know what site you’re reading. This information will appear in the news ticker instead of the main News Feed. The “read” button will also let users halt the activity that’s being shared or stop it entirely.
Automatically posting updates about what you’re reading could get a bit spammy if you love to click on everything. We’ll have to see how this plays out.