Google has implemented a major change to its online services that no one saw coming. As of today, the Android Market is gone. Its replacement is something Google is calling Google Play. Google Play is the company’s latest effort to consolidate its consumer-focused brands such as the Android Market, Google Music and the Google eBookstore. When you purchase things books, apps and movies, you’ll be doing it from Google Play from now on. Expect the Android Market, Google Music and Google Books apps to be updated throughout the week to reflect the new branding.
Google is also pushing the cloud aspect of Google Play. It wants everyone to know that any song, book, app or movie you purchase from Google Play will be synced across all your devices that are linked to your Google account.
Besides the cosmetic changes, everything you previously purchased from any of Google’s digital stores will remain intact. Google is also throwing a “7 Days to Play” sale that will offer a different app, book, album and video rental for $0.25 each. This should help customers get more accustomed to the changes.
Via [Google Blog]