Twitter co-founders Biz Stone and Evan Williams, along with their former VP of product Jason Goldman, are looking to revamp internet dialogue — and not soon enough — with their newest venture dubbed Branch. The website will be a discussion-based social network that looks to entice knowledgeable parties to engage in rigorous debate over any given topic.Here’s what Biz had to say:
“The prototype, called Branch (formerly Roundtable), enables a smart new brand of high quality public discourse. Curated groups of people are invited to engage around issues in which they are knowledgeable. This service holds the promise of a new platform for dialogue on the web—a necessary departure from the monologues we have grown so accustomed to reading online.”
Bazinga! I mean, c’mon. We’ve all seen the kinds of scholarly discussions Facebook can produce, and quite frankly, it’s about time someone pushed for a more refined social media platform. Facebook and Twitter are more of a fleeting experience with heavy emphasis on pictures and status updates. Branch seems like it will offer a good balance with more in-depth posts and topics of discussion.
Yes, Whitney Houston was indeed a tragedy, but it’s kinda sad to see your entire Facebook friend list dwelling on the death of a substance-abusing pop-star for upwards of a month.
Via [Digital Trends]