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HP TouchPad rivals Android tablets in ad revenue

HP has sold a ton of HP TouchPads. It’s a shame those sales came after HP discontinued the tablet and cut its price to as low as $99. We aren’t sure how many Touchpads were sold at this time, but in terms of ad revenue, the HP Touchpad is rivaling all Android tablets.

College gossip site JuicyCampus shuts down

If you are a college student worried about your business being posted on the college gossip blog, JuicyCampus, you don’t need to worry anymore. The site was permanently shut down on Thursday by CEO and founder Matt Ivester.

Ivester states that it wasn’t for legal reasons that JuicyCampus was shut down, but rather a decline in ad revenue. The website has been a popular spot for college students since its launch in August of 2007. Users were permitted to post anonymous gossip tidbits about their fellow students with some of the remarks being malicious. Students posted info about other’s sex lives, STD history, drug problems and other nasty tidbits. With the closing, all previously posted comments will be deleted. Many students felt JuicyCampus used slander to permanently tarnish reputations.

TiVo CEO addresses advertising crisis

The CEO of TiVo, Tom Rogers, has come forward and addressed the ad crisis that is hitting the television industry. He admits that TiVo is a big part of the problem since the device allows users to fast forward through commercials. The company plans to find alternative ways that advertisers can still reach consumers while using a Tivo.

His plan is to allow for an interactive method of advertising where the TV viewer would be able to pause their program while learning about an advertised product. He also suggested targeting advertising based on the programs that the viewer is watching. For example, a viewer watching a program about babies would see a diaper ad. Rogers doesn’t expect that traditional advertising will become totally obsolete just yet; many viewers still watch programs the traditional way, like sporting events.