Indiana Jones and the Kingdom of the Internet Critics

It’s a different kind of web that has snared Indiana Jones in his latest cinematic adventure. In his first three films, he was always lurking through some spiderweb-draped cavern of one sort or another, and he managed to survive each one. But now (cue John Williams music)…will he live through the danger that is the World Wide Web?

Its US premiere is May 22nd, but “Indiana Jones and the Kingdom of the Crystal Skull” is screened at the Cannes Film Festival this weekend and the high-speed lines will be on fire as soon as the last credit rolls on the screen at the Salle Lumiere Palais. It’s the latest example of media conglomerates vs. the 21st century as they find themselves once again at the mercy of anonymous bloggers and web-based critics. Already there have been several traditional-media stories about negative early reviews of “Indy 4″ at Harry Knowles’ Ain’t It Cool News website – the pioneer in Internet influence on the media – and how those reviews may have influenced Paramount’s Cannes plans for its Steven Spielberg blockbuster.