Google is making an effort to better secure the search activity of its users that are signed in to their respective accounts. This is especially important since we now have the option to +1 sites on the search results page. Features such as this makes regular searches a more personalized experience, and no one would be comfortable with a third party sneaking peeks at their Google searches. Over the next few weeks, Google will start to automatically encrypt searches.

Google is experimenting with a new feature it’s calling +1. If you’re familiar with Facebook likes, you’ll feel right at home with +1. Google’s purpose for this feature is to help searchers find the best pages based on recommendations. Whenever you click the +1 button in a search result, Google will add it to a global list of other +1 recommendations. +1 also shows you site recommendations from your personal contacts that are connected to you through Google.

According to a Hitwise survey of 10 million users, Google’s share of the search market gained 1% in May, month over month. Google owned 72% of the US market while other search leaders, such as Yahoo! and Microsoft’s Bing declined. Yahoo! hit 14% and Bing 9%. Yahoo! lost 3% while Bing was down 2% month more »

Google has announced changes to its search results that it says will get users to what they are searching for as quickly as possible. In looking at those changes, it appears what they are really designed to do is keep you on the search results page as long as possible, and perhaps even prevent you more »