Sony launches the Bravia W4000-Series LCD TVs

Sony has released its newest LCD TV series, the Bravia 4000 which according to Sony is “a new standard in picture excellence.” The Bravia 4000 features a picture frame mode that will let users display their photos when the television is not in use. While the HD photos are playing by way of a slideshow, the picture frame mode will reduce the LCD’s brightness. Users can also personalize their television with their own photos using the USB Photoviewer. Or if it is a hassle to you, you can just use the six pre-installed pictures of some pop and classical artists.

In addition, the Sony Bravia W4000-series LCD TV also features the BRAVIA sync technology which uses HDMI connection to transmit commands to the various components of a home theatre system. This enables users to watch Blue-ray disc at a press of one button.