Wow. Microsoft better send up the white flag this summer, because Sony has got them beat. The PlayStation Store’s PLAY 2013 sales promotion has just been announced and… yeah. Microsoft doesn’t stand a chance. It’s quite a wallop, which further showcases how Sony keeps scrambling to stay on consumers’ good side, while Microsoft doesn’t really seem to care.
Let’s start with the games, because that’s what proves the PlayStation Store is the place to go this summer. The PLAY 2013 games this year are Stealth Inc: A Clone in the Dark, the PS3 and Vita version of Stealth Bastard, Cloudberry Kingdom, Ibb and Obb and DuckTales Remastered. All four are games I want to play, and plan on buying. They’re good, solid titles with tons of hype behind them. In fact, many of the games were even showcased at E3 2013.
Microsoft’s Summer of Arcade has Brothers, Charlie Murder, Flashback and Teenage Mutant Ninja Turtles: Out of the Shadows. Now, I’m in a business where it’s my job to know about new games, so it’s pretty unusual for something to catch me off guard. I have never heard of Brothers, Charlie Murder and Flashback. I’ve only heard the vaguest of rumblings about TMNT: Out of the Shadows. The only reason I’m familiar with it is, I sought it out to see screenshots because I hate the new art direction and wanted to see how it’s shaping up.
The price points are a good place to go next. The PLAY 2013 games will be full price when they hit the PlayStation Store, just as the Summer of Arcade games will be when they hit Xbox Live Arcade. There’s a notable difference, however, that sweetens up the Sony selections. PlayStation Plus members get a 20% discount if they pre-order those games. So Stealth Inc., Cloudberry Kingdom and Ibb and Obb each become $7.99, and DuckTales Remastered drops to $11.99. That’s a pretty nice bonus, for games people might have already been considering buying. The pre-orders also come with a PS3 theme for each game, and I’m already drooling at the thought of my screen filled with DuckTales.
Finally, Sony’s PLAY 2013 proves itself the victor this summer with its rewards. Each program tries to offer something for people who buy more than one game. The Xbox 360 Summer of Arcade 2013 reward is pretty much an advertisement. People who buy two or more games get a Souls Pack for the free-to-play game Ascend: Hand of Kul. If you don’t play that additional game, you get nothing for your purchases. Sony gives you money.
Well, PlayStation Store credit. If someone buys two PLAY 2013 games, they get $3 back. Grab three, and you get $6. Buy all four and Sony gives you $10. At that point, if you’re also a PlayStation Plus member, it’s like you’re getting DuckTales Remastered for free.
Given the current public opinion of Microsoft, due to the Xbox One fiasco, you’d have thought the company would have attempted to use the Summer of Arcade 2013 as a ways to make amends. Pick four fantastic games as the featured titles, give people a great reward for buying more than one game and generally make customers happy. Instead, it’s provided a lackluster promotion that makes Sony’s PLAY 2013 shine even brighter by comparison. I guess what I’m saying is, I hope you have a PlayStation 3 so you can enjoy these great, new downloads come July 23, 2013, and if you have PlayStation Plus, pre-order so you can get extra discounts to make it even sweeter.