Mass Effect launch means extra promotion

Ah yes, another countdown to another highly anticipated game. Xbox 360 owners are about to suffer from some serious over exertion of their pleasure centers. In anticipation of another blockbuster title for the Xbox 360, Microsoft, Yahoo! and the SCI FI channel are teaming up to countdown to the November 20, 2007 release of Mass Effect.

In case you’ve been living under a large, heavy boulder for the past few years, Mass Effect is an next gen RPG being developed by BioWare for the Xbox 360. Ever hear of a little company that developed Star Wars: Knights of the Old Republic? Yeah, that’s them. Though it is heavy with RPG-based elements, it also incorporates elements of action shooters. It is touted to be the next blockbuster app for the 360 and, from the looks of things, it is living up to its reputation so far.

If your excitement is mounting, and I know it is, then set your DVR because Microsoft and Yahoo! will debut the television trailer for the upcoming game tonight, Thursday, November 8, 2007. In addition, at 11 p.m. (Eastern and Pacific )on Tuesday, Nov. 20th, 2007, the SCI FI Channel will debut a 30-minute special titled Sci vs. Fi: Mass Effect. The special will feature information about the game, exclusive interviews and behind-the scenes footage.

All show times can be found on the SCI FI Channel website where, starting November 13, 2007 you can also sign up for a Mass Effect collector’s edition giveaway.

Gamesite [Mass Effect] Site [SCI FI] Site [Xbox.com]