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THQ will attend E3 2012 without a booth

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THQ’s financial woes are well documented. For a short time, there was worry whether THQ would even be able to stay afloat as a company. While THQ is still intact at its core, it has been forced to have a diminished presence at this year’s E3.

THQ told GamesIndustry International it will attend E3, but it will not have a booth to showcase its games.

“We’re not producing a booth, but we will be participating in E3,” a THQ representative said. “We will be showing games to the E3 judges at their event coming up, and we’ll be hosting a press and business center at the show for meetings (as well as participating with first party activities).”

This pretty much means the majority of E3 attendees won’t experience what THQ is bringing to the show. The E3 judges get to spend time with games before the crowd descends on Los Angeles, and appointments are usually required to have a meeting with a company in a semi-private setting.

THQ has to cut corners wherever it can. That’s why Warhammer 40K: Dark Millennium was stripped of its MMO status. If this all means more resources can be put into making important games such as Darksiders II better, I’m all for these cutbacks.

Via [GamesIndustry International]

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