Sony hopes LittleBigPlanet, related incentives will help sell PS3s

When talking about potential blockbuster PS3 titles for 2008, chances are LittleBigPlanet‘s name will come up. LBP has demonstrated its originality and creation possibilities several times over the past year and Sony is giving it a big marketing push as its release draws closer. LBP is looking to be a big time system seller for Sony because it appeals to a wide variety of gamers. Early previews have also noted LBP‘s ease of use and wide array of clever gameplay.

SCEA marketing manager Mark Valledor confirmed Sony’s dedication to the game in an interview with Advertising Age:

“We have coined 2008 ‘the year of the PS3′ and are confident that with the launch of “LittleBigPlanet,” we will continue to see the momentum build throughout the end of this year and on to the next…